{"id":533876,"date":"2026-04-16T09:57:13","date_gmt":"2026-04-16T09:57:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/533876\/"},"modified":"2026-04-16T09:57:13","modified_gmt":"2026-04-16T09:57:13","slug":"googles-fitbit-band-continues-hiding-in-plain-sight-gallery","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/533876\/","title":{"rendered":"Google&#8217;s Fitbit band continues hiding in plain sight [Gallery]"},"content":{"rendered":"<p>\t<img width=\"1600\" height=\"800\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-1.jpg\" class=\"skip-lazy wp-post-image\" alt=\"\"  decoding=\"async\" fetchpriority=\"high\"\/><\/p>\n<p>Google is working on a new Fitbit tracking band in the same vein as the popular Whoop band, and it\u2019s been hiding in plain sight for some time now.<\/p>\n<p>Last month, a report revealed Google\u2019s plans to make a screen-less Fitbit band, and <a href=\"https:\/\/9to5google.com\/2026\/03\/31\/fitbit-screen-less-band\/\" rel=\"nofollow noopener\" target=\"_blank\">we noted at the time<\/a> that Steph Curry, <a href=\"https:\/\/blog.google\/company-news\/inside-google\/company-announcements\/google-stephen-curry-partnership\/\" rel=\"nofollow noopener\" target=\"_blank\">Google\u2019s \u201cPerformance Advisor\u201d<\/a> for Fitbit, had been not-so-subtly teasing the device on social media. <\/p>\n<p>That\u2019s kept going.<\/p>\n<p>As noted by <a href=\"https:\/\/www.droid-life.com\/2026\/04\/15\/heres-a-ton-of-new-looks-at-fitbits-upcoming-screen-less-device\/\" rel=\"nofollow noopener\" target=\"_blank\">Droid-Life<\/a>, Curry has been wearing the new screen-less Fitbit band since January, with a grey\/orange version of the band popping up in social media videos, press conferences, and <a href=\"https:\/\/www.youtube.com\/watch?v=ROzIo2XfhUw\" rel=\"nofollow noopener\" target=\"_blank\">other videos<\/a>. These additional looks make it clear this device is pretty thin, and the material looks familiar to other Fitbit products (and Pixel Watch bands). <\/p>\n<p>\tAdvertisement &#8211; scroll for more content<\/p>\n<p>The overall setup looks basically like you\u2019re wearing <a href=\"https:\/\/9to5google.com\/2025\/02\/11\/pixel-watch-performance-loop-review\/\" type=\"link\" id=\"https:\/\/9to5google.com\/2025\/02\/11\/pixel-watch-performance-loop-review\/\" rel=\"nofollow noopener\" target=\"_blank\">Google\u2019s Performance Band for Pixel Watch<\/a>, just without the watch part.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" height=\"944\" width=\"1024\" data-id=\"711899\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-4.jpg\" alt=\"\" class=\"wp-image-711899\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" height=\"926\" width=\"1024\" data-id=\"711898\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-5.jpg\" alt=\"\" class=\"wp-image-711898\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" height=\"811\" width=\"1024\" data-id=\"711897\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-3.jpg\" alt=\"\" class=\"wp-image-711897\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"624\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" data-id=\"711896\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-6.jpg\" alt=\"\" class=\"wp-image-711896\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" height=\"1024\" width=\"987\" data-id=\"711900\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-2.jpg\" alt=\"\" class=\"wp-image-711900\"  \/><\/p>\n<p>Perhaps even more interesting is a look at the Fitbit app experience for this new band. There\u2019s little context here, but a \u201cLive data\u201d page shows Cardio Load, heart rate data, energy burned (calories), and \u201cElasped time\u201d in a workout. The UI here looks very much like it\u2019s from the Fitbit app, but this screen doesn\u2019t exist today. <\/p>\n<p>This is shown on a Pixel phone \u2013 Steph actually uses Messages bubbles! \u2013 in <a href=\"https:\/\/youtu.be\/xeL-BDWkZ6U?t=528\" rel=\"nofollow noopener\" target=\"_blank\">a behind-the-scenes vlog<\/a> ahead of NBA All-Star Weekend.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"624\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/fitbit-band-steph-curry-7.jpg\" alt=\"\" class=\"wp-image-711894\"  \/><\/p>\n<p>It remains unclear when this new Fitbit band will actually be launching.<\/p>\n<p>More on Fitbit:<\/p>\n<p>Follow Ben:\u00a0<a href=\"https:\/\/twitter.com\/NexusBen\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter\/X<\/a>,\u00a0<a href=\"https:\/\/www.threads.net\/@nexusben\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Threads<\/a>, <a href=\"https:\/\/bsky.app\/profile\/nexusben.com\" rel=\"nofollow noopener\" target=\"_blank\">Bluesky<\/a>, and\u00a0<a href=\"https:\/\/www.instagram.com\/nexusben\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Instagram<\/a><\/p>\n<p>\t\t<a target=\"_blank\" rel=\"nofollow noopener\" href=\"https:\/\/google.com\/preferences\/source?q=https:\/\/9to5google.com\" aria-label=\"Add 9to5Google as a preferred source on Google\"><br \/>\n\t\t\t<img decoding=\"async\" class=\"google-preferred-source-badge-dark\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/google-preferred-source-badge-dark.png\" alt=\"Add 9to5Google as a preferred source on Google\"\/><br \/>\n\t\t\t<img decoding=\"async\" class=\"google-preferred-source-badge-light\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/03\/google-preferred-source-badge-light.png\" alt=\"Add 9to5Google as a preferred source on Google\"\/><br \/>\n\t\t<\/a><\/p>\n<p class=\"disclaimer-affiliate\">FTC: We use income earning auto affiliate links. <a href=\"https:\/\/9to5mac.com\/about\/#affiliate\" rel=\"nofollow noopener\" target=\"_blank\">More.<\/a><\/p>\n<p><a href=\"https:\/\/bit.ly\/4dZciVW\" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-710515\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/1776333433_659_750x150-1.jpg\" alt=\"\" width=\"700\" height=\"140\"\/><\/a>\t\t\t\t<script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Google is working on a new Fitbit tracking band in the same vein as the popular Whoop band,&hellip;\n","protected":false},"author":2,"featured_media":533877,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,86,56,54,55],"class_list":{"0":"post-533876","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-technology","8":"tag-gb","9":"tag-technology","10":"tag-uk","11":"tag-united-kingdom","12":"tag-unitedkingdom"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/533876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=533876"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/533876\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/533877"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=533876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=533876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=533876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}