{"id":548920,"date":"2026-04-24T20:58:16","date_gmt":"2026-04-24T20:58:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/548920\/"},"modified":"2026-04-24T20:58:16","modified_gmt":"2026-04-24T20:58:16","slug":"the-iphone-is-actually-not-getting-disrupted-by-ai-at-all-perplexity-ceo-dismisses-talk-that-apple-losing-out-in-the-ai-race","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/548920\/","title":{"rendered":"\u2018The iPhone is actually not getting disrupted by AI at all\u2019: Perplexity CEO dismisses talk that Apple losing out in the AI race"},"content":{"rendered":"<p>Perplexity\u2019s CEO says the iPhone remains strong in an AI-dominated worldThat\u2019s because it has unique strengths when it comes to AIIt also has other aspects that aren\u2019t affected by AI at all<\/p>\n<p id=\"elk-523975f7-64cf-4141-b177-d93987ab34ea\">It&#8217;s no secret that <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/tag\/apple\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.techradar.com\/tag\/apple\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/tag\/apple\" rel=\"nofollow noopener\" target=\"_blank\">Apple<\/a> has been <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/phones\/iphone\/is-apple-intelligence-already-dead-a-massive-96-percent-of-you-say-dont-use-it-and-tim-cook-should-be-worried\" data-url=\"https:\/\/www.techradar.com\/phones\/iphone\/is-apple-intelligence-already-dead-a-massive-96-percent-of-you-say-dont-use-it-and-tim-cook-should-be-worried\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/phones\/iphone\/is-apple-intelligence-already-dead-a-massive-96-percent-of-you-say-dont-use-it-and-tim-cook-should-be-worried\" rel=\"nofollow noopener\" target=\"_blank\">struggling with its AI efforts<\/a> and questions have been raised over how chatbots and large language models (LLMs) could impact the devices that make up so much of its business. But now, one AI firm has just come out swinging in defense of Apple\u2019s position.<\/p>\n<p>Speaking on an episode of the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.youtube.com\/watch?v=Xwjr_jxGFG8\" target=\"_blank\" data-url=\"https:\/\/www.youtube.com\/watch?v=Xwjr_jxGFG8\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">This Week in AI podcast<\/a> broadcast on <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/tag\/youtube\" data-auto-tag-linker=\"true\" data-url=\"https:\/\/www.techradar.com\/tag\/youtube\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/tag\/youtube\" rel=\"nofollow noopener\" target=\"_blank\">YouTube<\/a>, Perplexity CEO Aravind Srinivas said that none of Apple\u2019s <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/news\/best-iphone\" data-url=\"https:\/\/www.techradar.com\/news\/best-iphone\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/news\/best-iphone\" rel=\"nofollow noopener\" target=\"_blank\">best iPhones<\/a> are going to be threatened by AI alternatives. In fact, Srinivas believes they\u2019ll only go from strength to strength.<\/p>\n<p><a id=\"elk-seasonal\" class=\"paywall\" aria-hidden=\"true\"\/><\/p>\n<p id=\"elk-523975f7-64cf-4141-b177-d93987ab34ea-2\">\u201cThe iPhone is actually not getting disrupted by AI at all,\u201d Srinivas said, adding that \u201cthe more AI works better, the iPhone essentially becomes your digital passport.\u201d<\/p>\n<p>Article continues below <\/p>\n<p>            You may like<\/p>\n<p>By that, Srinivas explained that the iPhone stores many things that are important to your life: your wallets and bank cards, your health records, and your precious photos. It also lets you stay in touch with people through messages and FaceTime calls. \u201cAll these are things that are truly personal to you and have no connection to AI at all,\u201d Srinivas remarked.<\/p>\n<p>In other words, Srinivas believes that the iPhone performs a wide variety of roles that will not be replaced or impacted by AI, no matter how good it gets. And that could help it survive long into the future.<\/p>\n<p><a id=\"elk-d4f35968-4d84-4199-9380-44c6409e2776\" class=\"paywall\" aria-hidden=\"true\"\/>Too early to write Apple off<\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:56.25%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/4dpswwWt7LqChZmS8uBb4W.jpg\" alt=\"Genmoji on iPhone 16 Pro Max iOS 18.2 public beta\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/4dpswwWt7LqChZmS8uBb4W.jpg\" data-pin-media=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/04\/4dpswwWt7LqChZmS8uBb4W.jpg\" class=\"inline\"\/>\n<\/p>\n<p>(Image credit: Future \/ Apple)<\/p>\n<p id=\"elk-1ab803ad-86f5-47a9-ad21-9b260b1ed0f2\">The discussion on the podcast also touched upon the way that Apple\u2019s combination of strong privacy controls and excellent silicon chips gives it a strong competitive edge in terms of AI.<\/p>\n<p>That\u2019s because Apple\u2019s chips enable it to put more emphasis on on-device AI processing, which is better for your privacy than uploading your photos to the cloud and potentially having them fed into an AI algorithm. For people concerned about that sort of thing, Apple\u2019s iPhone is an attractive option.<\/p>\n<p class=\"newsletter-form__strapline\">Sign up for breaking news, reviews, opinion, top tech deals, and more.<\/p>\n<p>But why are people asking questions about the iPhone\u2019s future in the world of AI? Well, some advocates have argued that much of what a phone can do today \u2014 such as search information on the internet, create images or draw up documents \u2014 can be performed by AI. In the future, they suggest, we might prefer to use a device for these tasks that is designed solely for AI, which could lead to the eventual downfall of the smartphone.<\/p>\n<p>Yet past efforts on this front \u2013 including the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/humane-ai-pin-review-roundup\" data-url=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/humane-ai-pin-review-roundup\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/humane-ai-pin-review-roundup\" rel=\"nofollow noopener\" target=\"_blank\">Humane AI Pin<\/a> and the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/ai-platforms-assistants\/rabbitos-2-gives-the-rabbit-r1-a-bold-new-look-and-some-very-cool-ai-powers\" data-url=\"https:\/\/www.techradar.com\/ai-platforms-assistants\/rabbitos-2-gives-the-rabbit-r1-a-bold-new-look-and-some-very-cool-ai-powers\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/ai-platforms-assistants\/rabbitos-2-gives-the-rabbit-r1-a-bold-new-look-and-some-very-cool-ai-powers\" rel=\"nofollow noopener\" target=\"_blank\">Rabbit R1<\/a> \u2013 have failed spectacularly, while iPhone sales continue to go from strength to strength. And considering what This Week in AI\u2019s guests had to say, it doesn\u2019t look like Apple has too much to worry about for now.<\/p>\n<p>With that in mind, it might perhaps be time to reconsider Apple\u2019s position in the AI &#8216;race&#8217;. While other companies seem to be putting out products that are more powerful or offer more functionality than <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/apple-intelligence-explained\" data-url=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/apple-intelligence-explained\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.techradar.com\/computing\/artificial-intelligence\/apple-intelligence-explained\" rel=\"nofollow noopener\" target=\"_blank\">Apple Intelligence<\/a>, the company has its own strengths that could be valuable in the years to come. There\u2019s a long way to go yet, but it might be a little too early to write off Apple&#8217;s role in AI entirely.<\/p>\n<p id=\"elk-87efda78-cf83-4e8d-9ec6-02d80ae74548\"><a data-analytics-id=\"inline-link\" href=\"https:\/\/news.google.com\/publications\/CAAqKAgKIiJDQklTRXdnTWFnOEtEWFJsWTJoeVlXUmhjaTVqYjIwb0FBUAE?hl=en-GB&amp;gl=GB&amp;ceid=GB%3Aen\" data-url=\"https:\/\/news.google.com\/publications\/CAAqKAgKIiJDQklTRXdnTWFnOEtEWFJsWTJoeVlXUmhjaTVqYjIwb0FBUAE?hl=en-GB&amp;gl=GB&amp;ceid=GB%3Aen\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">Follow TechRadar on Google News<\/a> and <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.google.com\/preferences\/source?q=techradar.com\" data-url=\"https:\/\/www.google.com\/preferences\/source?q=techradar.com\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">add us as a preferred source<\/a> to get our expert news, reviews, and opinion in your feeds. Make sure to click the Follow button!<\/p>\n<p>And of course you can also <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.tiktok.com\/@techradar\" data-url=\"https:\/\/www.tiktok.com\/@techradar\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">follow TechRadar on TikTok<\/a> for news, reviews, unboxings in video form, and get regular updates from us on <a data-analytics-id=\"inline-link\" href=\"https:\/\/whatsapp.com\/channel\/0029Va6HybZ9RZAY7pIUK12h\" data-url=\"https:\/\/whatsapp.com\/channel\/0029Va6HybZ9RZAY7pIUK12h\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">WhatsApp<\/a> too.<\/p>\n<p><a id=\"elk-ad95b2c3-951a-4934-aeec-e5a0a0092239\" class=\"paywall\" aria-hidden=\"true\"\/><a data-google-interstitial=\"false\" aria-label=\"View Apple iPhone 17 on Verizon\" href=\"https:\/\/www.kqzyfj.com\/click-6361382-16990770?url=https%3A%2F%2Fwww.verizon.com%2Fsmartphones%2Fapple-iphone-17%2F%3Fsku%3Dsku6037288%26edgeTerm%3D36&amp;cjsku=MG4F4LL%2FA&amp;sid=trd-us-8096832227654026385\" referrerpolicy=\"no-referrer-when-downgrade\" class=\"hawk-affiliate-link-container\" data-product-key=\"423901-MG4F4LLA\" data-url=\"https:\/\/www.kqzyfj.com\/click-6361382-16990770?url=https%3A%2F%2Fwww.verizon.com%2Fsmartphones%2Fapple-iphone-17%2F%3Fsku%3Dsku6037288%26edgeTerm%3D36&amp;cjsku=MG4F4LL%2FA&amp;sid=trd-us-8096832227654026385\" data-model-id=\"1045136\" data-match-id=\"904643504\" data-product-type=\"1000\" data-link-merchant=\"Verizon\" data-merchant-id=\"1840\" data-merchant-name=\"Verizon\" data-merchant-url=\"https:\/\/www.verizon.com\/\" data-merchant-network=\"CJ\" rel=\"sponsored noopener nofollow\" target=\"_blank\" role=\"link\" tabindex=\"0\"><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2025\/12\/26177690a5bd29cc1c814358b3a7dc96a7051c46.jpg\" alt=\"Apple iPhone 17 512GB in...\" title=\"Apple iPhone 17 512GB in...\" class=\"hawk-lazy-image-product-image\" draggable=\"false\" loading=\"lazy\" width=\"78\" height=\"70\"\/><\/a><a data-google-interstitial=\"false\" aria-label=\"View Apple iPhone 17 on Verizon\" href=\"https:\/\/www.kqzyfj.com\/click-6361382-16990770?url=https%3A%2F%2Fwww.verizon.com%2Fsmartphones%2Fapple-iphone-17%2F%3Fsku%3Dsku6037288%26edgeTerm%3D36&amp;cjsku=MG4F4LL%2FA&amp;sid=trd-us-8096832227654026385\" referrerpolicy=\"no-referrer-when-downgrade\" class=\"hawk-affiliate-link-container\" data-product-key=\"423901-MG4F4LLA\" data-url=\"https:\/\/www.kqzyfj.com\/click-6361382-16990770?url=https%3A%2F%2Fwww.verizon.com%2Fsmartphones%2Fapple-iphone-17%2F%3Fsku%3Dsku6037288%26edgeTerm%3D36&amp;cjsku=MG4F4LL%2FA&amp;sid=trd-us-8096832227654026385\" data-model-id=\"1045136\" data-match-id=\"904643504\" data-product-type=\"1000\" data-link-merchant=\"Verizon\" data-merchant-id=\"1840\" data-merchant-name=\"Verizon\" data-merchant-url=\"https:\/\/www.verizon.com\/\" data-merchant-network=\"CJ\" rel=\"sponsored noopener nofollow\" target=\"_blank\" role=\"link\" tabindex=\"0\"><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/01\/r3vkqsdx9hk8thmo-17194319086462-100-80.png.webp.webp\" alt=\"Verizon\" title=\"Verizon\" class=\"hawk-lazy-image-logo-image\" draggable=\"false\" loading=\"lazy\" width=\"80\" height=\"40\"\/><\/a><br \/>\n<script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Perplexity\u2019s CEO says the iPhone remains strong in an AI-dominated worldThat\u2019s because it has unique strengths when it&hellip;\n","protected":false},"author":2,"featured_media":548921,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-548920","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/548920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=548920"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/548920\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/548921"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=548920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=548920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=548920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}