{"id":569998,"date":"2026-05-06T22:22:11","date_gmt":"2026-05-06T22:22:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/569998\/"},"modified":"2026-05-06T22:22:11","modified_gmt":"2026-05-06T22:22:11","slug":"believe-partners-with-google-to-offer-ai-music-creation-tool-flow-music-to-its-artists","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/569998\/","title":{"rendered":"Believe partners with Google to offer AI music creation tool Flow Music to its artists"},"content":{"rendered":"

Believe<\/a> is partnering with Google<\/a> to offer the tech giant\u2019s AI music creation platform, Google Flow Music, to artists across Believe and TuneCore<\/a>.<\/p>\n

The partnership was announced on Tuesday (May 6) via a Google blog post<\/a> by Seth Forsgren, Group Product Manager at Google Flow Music.<\/p>\n

Under the deal, Believe will offer Flow Music \u2014 the Google Labs-housed AI music tool formerly known as ProducerAI \u2014 to its artists, producers and songwriters as what the companies describe as a \u201ccreative collaborator.\u201d<\/p>\n

Google says that Flow Music can help artists with lyrics, experimenting with melodies or genres, and creating new instruments.<\/p>\n

\u201cWhether an artist is in the early stages of exploring a new direction for an upcoming album or putting the final touches on lyrics, Flow Music is here to help,\u201d the Google blog post stated.<\/p>\n

Google added that it \u201cdoesn\u2019t claim ownership of the original content generated with Flow Music.\u201d<\/p>\n

As part of the partnership, Believe and TuneCore will select a group of artists and producers to meet weekly with Google\u2018s product team.<\/p>\n

These \u201cambassadors,\u201d per the announcement, will \u201chave the chance to share feedback and influence the future of Flow Music.\u201d<\/p>\n

Flow Music is powered by Google\u2018s Lyria 3 Pro music generation model, which the company launched in March<\/a>.<\/p>\n

Lyria 3 Pro, developed by Google DeepMind, is capable of generating tracks up to 3 minutes long and can follow prompts for specific structural elements like intros, verses, choruses and bridges.<\/p>\n

On training data, Google reiterated language it has used in previous announcements, stating that Lyria 3 Pro was built \u201cusing materials that YouTube<\/a> and Google has a right to use under our terms of service, partner agreements and applicable law.\u201d<\/p>\n

That phrasing has come under scrutiny: in March, a group of independent musicians filed a lawsuit<\/a> against Google, accusing the company of training Lyria 3 on copyrighted recordings pulled from YouTube without permission or payment.<\/p>\n

Google acquired ProducerAI<\/a> \u2014 the AI music platform formerly known as Riffusion \u2014 in February, bringing its team into Google Labs and Google DeepMind.<\/p>\n

The tool was rebranded as Google Flow Music in April, aligning it with Google\u2018s broader Flow creative suite for AI-generated images and video.<\/p>\n

For Believe, the partnership represents the other side of its two-pronged approach to generative AI in the music industry.<\/p>\n

Last week, Believe founder and CEO Denis Ladegaillerie<\/a> told MBW<\/a> that the company is automatically blocking the distribution of AI-generated tracks produced on unlicensed \u201cpirate studios\u201d \u2014 while simultaneously investing in what it calls \u201cvalue-creative AI\u201d tools designed to enhance artist creativity.<\/p>\n

\u201cThe adoption of Gen-AI is going to enhance human creativity,\u201d Ladegaillerie told MBW at the time.<\/p>\n

\u201cI genuinely believe that Gen-AI will democratize creativity. And out of that democratization will come new forms of very powerful music.\u201d<\/p>\n

Believe generated revenues of over $1 billion in 2024, and operates in more than 50 countries.<\/p>\n

In October, Believe was named as one of five music industry partners co-developing Spotify\u2019s AI music products<\/a>, alongside the three major music companies and Merlin<\/a>.Music Business Worldwide<\/p>\n","protected":false},"excerpt":{"rendered":"Believe is partnering with Google to offer the tech giant\u2019s AI music creation platform, Google Flow Music, to…\n","protected":false},"author":2,"featured_media":569999,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-569998","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/569998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=569998"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/569998\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/569999"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=569998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=569998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=569998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}