{"id":58570,"date":"2025-08-11T06:31:11","date_gmt":"2025-08-11T06:31:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/58570\/"},"modified":"2025-08-11T06:31:11","modified_gmt":"2025-08-11T06:31:11","slug":"revealed-the-reason-why-gen-z-are-breaking-the-bank-to-go-on-holiday-and-how-much-they-go-over-budget","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/58570\/","title":{"rendered":"Revealed: The reason why Gen Z are breaking the bank to go on holiday… and how much they go over budget"},"content":{"rendered":"

By JADA BAS, TRAINEE REPORTER<\/a> <\/p>\n

Published: 13:29 EDT, 10 August 2025 | Updated: 21:20 EDT, 10 August 2025 <\/p>\n

Holidays used to be about making memories. But for younger generations they seem to be about making their peers jealous \u2013 whatever the cost.<\/p>\n

Nearly three quarters of Gen Z and millennials admit that capturing social media content is the most important factor in planning a trip, which they will go on even if they cannot afford it.<\/p>\n

On average Gen Z go over budget on holiday by \u00a32,200, but that would appear to be the price to pay if you think documenting every aspect of your lives is a generational expectation \u2013 as 90 per cent do.<\/p>\n

Almost six in 10 admit to going into the red to pay for a trip. And seven in 10 say they feel obliged to go on holidays they can’t afford.<\/p>\n

‘Cocktail at golden hour’ is the top post, according to younger Britons (30 per cent), followed by ‘the airport tipple’ (27 per cent) and ‘the holiday dinner table’ (23 per cent).<\/p>\n

Other moments Brits are breaking the bank to post are ‘the classic mirror selfie in hotel lift’, ‘the gelato close up’ and ‘showing off your #booktok by the pool’.\u00a0<\/p>\n

Funds are also spent by a quarter of the youngsters on exclusive beach clubs (25 per cent), and they have bought holiday outfits that have left them short of cash (23 per cent).<\/p>\n

Gen Z have even gone as far as to use their student loan to pay for a holiday (18 per cent) or take out a loan to cover the expense (14 per cent).\u00a0<\/p>\n

\"Nearly <\/p>\n

Nearly three quarters of Gen Z and millennials admit that capturing social media content is the most important factor in planning a trip, which they will go on even if they cannot afford it<\/p>\n

And the holidays come in thick and fast \u2013 with Gen Z and Millennials claiming they’re expected to fork out for an average of seven trips a year, research by holiday company First Choice found.\u00a0<\/p>\n

Yet nearly four in 10 (39 percent) say there is a definite wealth gap between them and richer pals, while 71 percent feel obliged to go on trips they don’t have the cash for.<\/p>\n

And as many as 57 percent feel embarrassed if they can’t afford it, while 38 percent feel upset seeing holiday plans unfold on a group WhatsApp chat knowing they will struggle to go.<\/p>\n

But breaking the bank may be worth it for some, as 27 per cent said\u00a0that regular holidays are the key to a happy life.<\/p>\n

Kevin Nelson, MD of First Choice, says: ‘Our research highlights a real struggle young Brits face in trying to balance their social aspirations with financial realities.<\/p>\n

‘First Choice is here to redefine the group holiday experience, demonstrating that you absolutely can have that incredible, shared adventure \u2013 full of fun and amazing memories \u2013 without compromising your bank balance.’<\/p>\n

Gen Z top Insta shots and TikTok posts <\/p>\n

Cocktail at Golden Hour – 30 percent<\/p>\n

The Airport Pint – 27 percent<\/p>\n

The dinner table spread – 23 percent<\/p>\n

Walking into the sea – 22 percent<\/p>\n

Classic mirror selfie in hotel lift – 20 percent<\/p>\n

The Gelato Close-Up – 19 percent<\/p>\n

Showing off your #booktok by the pool – 18 percent<\/p>\n

Feet (or Toes) by the Pool Shot – 17 percent<\/p>\n

The Dramatic Cliff or Mountain Pose – 16 percent<\/p>\n

Suitcase packed and ready to go – 15 percent<\/p>\n

Fancy \u201cDinner by the Sea\u201d snap – 13 percent<\/p>\n

Infinity Pool + Distant Mountains – 13 percent<\/p>\n

A Local Beer ‘Cheers’ Pic – 13 percent<\/p>\n

Standing in the sea with wet hair – 13 percent<\/p>\n

Aesthetic shot of your beach bag – 12 percent<\/p>\n

Wandering through winding streets -11 percent<\/p>\n

The holiday manicure – 11 percent<\/p>\n

Sunburn Selfie (Accidental or Brag) – 10 percent<\/p>\n

Boat Trip + hair in the wind shot – 10 percent<\/p>\n

The Floating Breakfast in a Pool (Bali Version) – 9 percent<\/p>\n

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