{"id":601036,"date":"2026-05-24T06:58:19","date_gmt":"2026-05-24T06:58:19","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/601036\/"},"modified":"2026-05-24T06:58:19","modified_gmt":"2026-05-24T06:58:19","slug":"i-know-he-would-be-into-this-jack-osbourne-responds-to-criticism-of-ozzy-ai-avatar-plan","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/601036\/","title":{"rendered":"&#8220;I know he would be into this.&#8221; Jack Osbourne responds to criticism of Ozzy AI avatar plan"},"content":{"rendered":"<p id=\"elk-c1562e8e-e674-4bb4-a786-9778b956e0e1\">Jack Osbourne insists his late father Ozzy would have approved of the family&#8217;s &#8220;tasteful&#8221; plan to create a digital, A.I. version of the Prince of Darkness.<\/p>\n<p>Sharon and Jack Osbourne this week revealed they have <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.loudersound.com\/tech\/jack-and-sharon-osbourne-are-preparing-a-digital-ozzy\" data-url=\"https:\/\/www.loudersound.com\/tech\/jack-and-sharon-osbourne-are-preparing-a-digital-ozzy\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.loudersound.com\/tech\/jack-and-sharon-osbourne-are-preparing-a-digital-ozzy\" rel=\"nofollow noopener\" target=\"_blank\">discussed a plan<\/a> to extend <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.loudersound.com\/music\/albums\/every-ozzy-osbourne-solo-album-ranked\" data-url=\"https:\/\/www.loudersound.com\/music\/albums\/every-ozzy-osbourne-solo-album-ranked\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.loudersound.com\/music\/albums\/every-ozzy-osbourne-solo-album-ranked\" rel=\"nofollow noopener\" target=\"_blank\">Ozzy Osbourne<\/a>&#8216;s legacy by using technology that will allow the late <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.loudersound.com\/features\/black-sabbath-albums-ranked\" data-url=\"https:\/\/www.loudersound.com\/features\/black-sabbath-albums-ranked\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.loudersound.com\/features\/black-sabbath-albums-ranked\" rel=\"nofollow noopener\" target=\"_blank\">Black Sabbath<\/a> frontman&#8217;s likeness to feature in brand partnerships and advertisements.<\/p>\n<p><a id=\"elk-seasonal\"\/><\/p>\n<p id=\"elk-c1562e8e-e674-4bb4-a786-9778b956e0e1-2\">That announcement was met with fierce criticism from fans online, some of whom said it was a ghoulish cash grab.<\/p>\n<p>Latest Videos From Louder<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.loudersound.com\/media\/img\/Louder_logo_v1a_black_on_white.svg\" alt=\"\" class=\"max-h-12 w-auto\" aria-hidden=\"true\"\/><\/p>\n<p>            You may like<\/p>\n<p>But in a livestream on his YouTube channel yesterday (May 22), Jack tackles the controversy head on.<\/p>\n<p>He says: &#8220;Here&#8217;s the thing \u2013 it&#8217;s gonna be so tasteful what we&#8217;re doing. It&#8217;s not gonna be fucking lame.<\/p>\n<p>&#8220;And it&#8217;s really complex what we&#8217;re doing. This isn&#8217;t just like hooking up an image of my dad to ChatGPT. This is some high-level technology that we&#8217;re gonna be working with, and it&#8217;s gonna feel very real, and it&#8217;s kind of wild how it will be utilised.<\/p>\n<p>&#8220;But it&#8217;s awesome. It&#8217;s really cool, and it&#8217;s something that I think my dad would be into.<\/p>\n<p class=\"newsletter-form__strapline\">Sign up below to get the latest from Metal Hammer, plus exclusive special offers, direct to your inbox!<\/p>\n<p>&#8220;We actually talked about it before he passed, about doing something like this. So, yeah. I know he would be into this.&#8221;<\/p>\n<p>The digital Ozzy plan sees the family teaming up with Hyperreal for the project they are calling The Enduring Legacy of a Rock Icon and His Family: Ozzy Osbourne and The Osbournes.<\/p>\n<p><a data-analytics-id=\"inline-link\" href=\"https:\/\/www.loudersound.com\/news\/ozzy-osbourne-died\" data-url=\"https:\/\/www.loudersound.com\/news\/ozzy-osbourne-died\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.loudersound.com\/news\/ozzy-osbourne-died\" rel=\"nofollow noopener\" target=\"_blank\">Ozzy died in July of last year<\/a> at the age of 76, just weeks after he played his retirement show as part of an all-day extravaganza called <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.loudersound.com\/bands-artists\/concerts-shows\/black-sabbath-ozzy-osbourne-back-to-the-beginning-review\" data-url=\"https:\/\/www.loudersound.com\/bands-artists\/concerts-shows\/black-sabbath-ozzy-osbourne-back-to-the-beginning-review\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.loudersound.com\/bands-artists\/concerts-shows\/black-sabbath-ozzy-osbourne-back-to-the-beginning-review\" rel=\"nofollow noopener\" target=\"_blank\">Back To The Beginning<\/a>, held at Villa Park in his hometown of Birmingham.<\/p>\n<p>Last Minute, No Plan, Let&#8217;s Go. I ONLY HAVE 30 MINS &#8211; YouTube<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/05\/1779605899_214_maxresdefault.jpg\" alt=\"Last Minute, No Plan, Let's Go. I ONLY HAVE 30 MINS - YouTube\" data-aspect-ratio=\"16\/9\" loading=\"lazy\"\/><\/p>\n<p><a class=\"watch-on-youtube-W1mXEqX_ViQ\" href=\"https:\/\/youtu.be\/W1mXEqX_ViQ\" target=\"_blank\" data-url=\"https:\/\/youtu.be\/W1mXEqX_ViQ\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">Watch On <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Jack Osbourne insists his late father Ozzy would have approved of the family&#8217;s &#8220;tasteful&#8221; plan to create a&hellip;\n","protected":false},"author":2,"featured_media":463571,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[59,57,58,50,56,54,55],"class_list":["post-601036","post","type-post","status-publish","format-standard","has-post-thumbnail","category-united-kingdom","tag-gb","tag-great-britain","tag-greatbritain","tag-news","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/601036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=601036"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/601036\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/463571"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=601036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=601036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=601036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}