{"id":608633,"date":"2026-05-28T14:51:09","date_gmt":"2026-05-28T14:51:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/608633\/"},"modified":"2026-05-28T14:51:09","modified_gmt":"2026-05-28T14:51:09","slug":"the-label-yard-opens-at-ashford-designer-outlet-and-becomes-kents-only-store","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/608633\/","title":{"rendered":"The Label Yard opens at Ashford Designer Outlet and becomes Kent\u2019s only store"},"content":{"rendered":"\n<p>A clothing shop has opened its first ever Kent store at the Ashford Designer Outlet &#8211; with another retailer due to open at the centre tomorrow.<\/p>\n<p>Contemporary fashion outfit, The Label Yard, has flung open its doors at the McArthurGlen complex.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 5236 3964\" alt=\"The Label Yard has opened at Ashford Designer Outlet\" data-root=\"\/_media\/img\/\" data-path=\"KJCIIT39TPGED0V6TCYT.jpg\" data-ar=\"1.32\"\/>The Label Yard has opened at Ashford Designer Outlet<\/p>\n<p>Becoming its sixth store in the UK and first in Kent, its feature several brands under one roof.<\/p>\n<p>It has filled the unit next to Lyle and Scott, formerly occupied by Jack Wolfskin <a href=\"https:\/\/www.kentonline.co.uk\/ashford\/news\/clothing-brand-to-shut-only-kent-store-as-centre-loses-fifth-336880\/\" rel=\"nofollow noopener\" target=\"_blank\">until its closure in April<\/a>.<\/p>\n<p>The outlet\u2019s centre manager, Peter Heritage, told KentOnline: \u201cIt\u2019s an exciting addition for us, bringing premium streetwear and a mix of fast-growing brands &#8211; a category proving to be popular across a number of our other McArthurGlen centres.<\/p>\n<p>\u201cThe store offers a curated line-up of emerging labels, including Irasuto, a visionary Japanese streetwear brand; Pas de Monaco, known for its clean, modern aesthetic; Human-Race, a sustainability-led lifestyle brand; and Sedley, which focuses on high-quality, timeless clothing for the modern man.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 5148 3830\" alt=\"How The Label Yard looks inside its Ashford Designer Outlet unit\" data-root=\"\/_media\/img\/\" data-path=\"RWR6FYSKIZB0688JV485.jpg\" data-ar=\"1.34\"\/>How The Label Yard looks inside its Ashford Designer Outlet unit<\/p>\n<p>\u201cThe opening is another positive step forward and reinforces the continued demand we\u2019re seeing from up-and-coming brands looking to be part of the centre.\u201d<\/p>\n<p>Mr Heritage also confirmed The Gift Company is to open in the former Belstaff unit within the outlet\u2019s extension tomorrow (Friday).<\/p>\n<p>He added: \u201cEstablished in 1995, this family-run retailer has grown to 24 stores nationwide and is known for its wide range of quality giftware, offering something for everyone.<\/p>\n<p>\u201cWe have further exciting additions in the pipeline, including Diesel, which will be opening soon.<\/p>\n<p>\u201cWe\u2019ll also be welcoming back Dubafrique, whose African drumming performances have been a real highlight in previous years.\u201d<\/p>\n<p>Alongside Jack Wolfskin and Belstaff, the outlet <a href=\"https:\/\/www.kentonline.co.uk\/ashford\/news\/three-closures-at-designer-outlet-with-another-to-follow-336678\/\" rel=\"nofollow noopener\" target=\"_blank\">waved goodbye<\/a> to Puma Clearance, Hugo, and Russell &amp; Bromley this year, <a href=\"https:\/\/www.kentonline.co.uk\/ashford\/news\/shoe-shop-to-leave-designer-outlet-but-bosses-confident-340318\/\" rel=\"nofollow noopener\" target=\"_blank\">with Pavers to depart the centre in October<\/a>.<\/p>\n<p><img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 2942 1742\" alt=\"Ashford Designer Outlet's centre manager, Peter Heritage\" data-root=\"\/_media\/img\/\" data-path=\"RG7WFZQX2EB0XUXWBQXI.jpg\" data-ar=\"1.69\"\/>Ashford Designer Outlet&#8217;s centre manager, Peter Heritage<img decoding=\"async\" class=\"rthmb\" src=\"data:image\/svg+xml,%3Csvg xmlns=\" http:=\"\" viewbox=\"0 0 5323 3694\" alt=\"How the new mini golf complex looks at Ashford Designer Outlet\" data-root=\"\/_media\/img\/\" data-path=\"I0MV23DXRKOM3FIB5KN6.jpg\" data-ar=\"1.44\"\/>How the new mini golf complex looks at Ashford Designer Outlet<\/p>\n<p>However, <a href=\"https:\/\/www.kentonline.co.uk\/ashford\/news\/mini-golf-to-launch-at-designer-outlet-as-part-of-new-dimen-340076\/\" rel=\"nofollow noopener\" target=\"_blank\">a mini golf course launched in the centre\u2019s extension<\/a> earlier this month in a move bosses say will \u201cadd a new dimension to the overall outlet experience\u201d.<\/p>\n<p>Part of a new \u2018summer garden\u2019, the facility features six holes and costs shoppers \u00a33.50 to play.<\/p>\n<p>Meanwhile, American fashion house, Coach, is to double in size when it opens in the former Calendar Club unit later this summer.<\/p>\n","protected":false},"excerpt":{"rendered":"A clothing shop has opened its first ever Kent store at the Ashford Designer Outlet &#8211; with another&hellip;\n","protected":false},"author":2,"featured_media":608634,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[3859,84,1319,59,192,191,3868,56,54,55],"class_list":["post-608633","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-ashford","tag-business","tag-consumer","tag-gb","tag-human-interest","tag-kent","tag-tenterden","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/608633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=608633"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/608633\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/608634"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=608633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=608633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=608633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}