{"id":61064,"date":"2025-08-12T07:05:10","date_gmt":"2025-08-12T07:05:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/61064\/"},"modified":"2025-08-12T07:05:10","modified_gmt":"2025-08-12T07:05:10","slug":"india-how-to-get-ai-to-work-in-its-22-languages","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/61064\/","title":{"rendered":"India: How to get AI to work in its 22 languages"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Vineet Sawant has spent the last two years navigating the streets of Mumbai on a scooter as a delivery driver.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Being on the road is always very stressful and especially in cities like Mumbai,&#8221; he says.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">But when he started out language barriers were an additional problem. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">His first language is Marathi and Mr Sawant speaks &#8220;very little&#8221; English. &#8220;I can understand but it&#8217;s very difficult to read,&#8221; he explains.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">That caused problems at his new job.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">He said: &#8220;At first, it was difficult. Everything was in English, and I can understand some of it, but I&#8217;m more comfortable in Marathi. I used to ask other delivery guys to help me figure out what to do.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">His employer, Zepto, promises &#8220;India&#8217;s Fastest Online Grocery Delivery&#8221;. So having drivers struggling with delivery instructions was not ideal.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">To smooth this process a year ago, Zepto partnered with Reverie Language Technologies to introduce an AI translation service for its drivers. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Since then its delivery drivers have been able to choose between six languages on the Zepto app.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;I don&#8217;t have to guess anymore,&#8221; says Mr Sawant. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Earlier I would take more time to read and sometimes even made mistakes. Now if the customer writes &#8216;ring bell&#8217;, I get that instruction in Marathi. So, I don&#8217;t have to ask or check again. It&#8217;s all clear.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"Vineet Sawant has spent the last two years navigating the streets of Mumbai on a scooter as a&hellip;\n","protected":false},"author":2,"featured_media":61065,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-61064","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/61064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=61064"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/61064\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/61065"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=61064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=61064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=61064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}