{"id":621249,"date":"2026-06-04T18:46:16","date_gmt":"2026-06-04T18:46:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/621249\/"},"modified":"2026-06-04T18:46:16","modified_gmt":"2026-06-04T18:46:16","slug":"wolves-unveil-landmark-150th-anniversary-home-kit-club-news","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/621249\/","title":{"rendered":"Wolves unveil landmark 150th anniversary home kit | Club | News"},"content":{"rendered":"<p>Wolves have today launched the official 2026\/27 home kit, the centrepiece of the club\u2019s landmark 150th anniversary celebrations, which sees the Wolverhampton city coat of arms return to the shirt for the first time in more than 30 years.\u00a0<\/p>\n<p>Produced in partnership with official kit manufacturer SUDU, the anniversary shirt honours the deep connection between Wolves, the city of Wolverhampton and the supporters who have defined the club across a century and a half.<\/p>\n<p>Our return to a more historic shade of gold <\/p>\n<p>The kit\u2019s creation followed extensive consultation between the club, SUDU and supporter groups in 2025, with representatives from the Fan Advisory Board, fan focus groups and eight independent supporter groups.<\/p>\n<p>During the consultation evening, Wolves club historian Peter Crump presented a range of historic shirts and explained the evolution of the club\u2019s colours across different eras.<\/p>\n<p>It was identified that three distinct shades of old gold have defined Wolves throughout history &#8211; the \u2018rusty brown gold\u2019 of the 1930s to 1950s, the \u2018orangey gold\u2019 worn prominently throughout the 1970s, \u201880s and \u201890s, and the brighter modern shade used in recent years.<\/p>\n<p>Those three shades were then put to a public vote on the Wolves App, with almost 10,000 supporters taking part over a 13-day period. The 1970s, \u201880s and \u201890s gold emerged as the winner with 47 per cent of the vote and will now make a return for the 2026\/27 season.<\/p>\n<p>Peter Crump said: \u201cThis shade of gold holds a very special place in the heart of this club. It was the colour Wolves wore during some of our greatest years and one that so many supporters instantly associate with Wolves.<\/p>\n<p>\u201cTo see it return for the 150th anniversary, chosen by the fans themselves, feels exactly right. It connects different generations of supporters and celebrates a colour that truly belongs to this football club and this city.\u201d<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/06\/home-kit-launch2.jpg\" alt=\"\"\/><\/p>\n<p>Wearing the city\u2019s history <\/p>\n<p>For this special edition, the modern Wolves badge makes way for the Wolverhampton city coat of arms &#8211; a crest carrying centuries of civic identity and one associated with some of the most iconic moments in the club\u2019s history.<\/p>\n<p>The coat of arms last appeared on a Wolves shirt between 1993 and 1996, and famously featured on the club\u2019s 1960 FA Cup final winning shirt.<\/p>\n<p>This marks the first time it has appeared on a Wolves shirt since Wolverhampton was granted official city status in 2000.<\/p>\n<p>While the Wolves badge remains the club\u2019s official crest, the return of the coat of arms serves as a celebration of the city\u2019s heritage and Wolves\u2019 historic place within it.<\/p>\n<p>A bespoke anniversary design<\/p>\n<p>SUDU have engineered a bespoke two-colour filament yarn knit for the shirt, weaving a graphic inspired by the city coat of arms directly into the material, which is finished in a luxurious satin-stitched woven application, to create a premium finish unique to Wolves\u2019 anniversary season.<\/p>\n<p>Designed to the specifications of the professional game, the shirt combines enhanced technical performance with details intended to honour 150 years of club history.<\/p>\n<p>The visual identity of the anniversary season extends beyond the kit itself, with designer and lifelong Wolves supporter Archie Hicklin, whose family roots in Wolverhampton stretch back generations, collaborating with the club on a bespoke 150th anniversary creative identity that will feature across club communications and branding throughout the 2026\/27 campaign.<\/p>\n<p>Central to that work is a dedicated Wolves 150 logo lock-up, which appears on the back of the home shirt as a permanent commemoration of the anniversary year.<\/p>\n<p>Archie Hicklin said: \u201cIt\u2019s been an honour to play a small part in the club\u2019s 150th anniversary. My family\u2019s roots are in Wolverhampton and tied to its industry, and as a supporter, I\u2019ve always felt the club, the city and its people are linked and inseparable.<\/p>\n<p>\u201cThe WW150 mark is intended as a dedication to that bond: to 150 years of Wolves, to the industrial heritage that shaped the city, and to us, the supporters.\u201d<\/p>\n<\/p>\n<p>As part of the 150th anniversary celebrations and the club\u2019s continued commitment to the city, a percentage from every home shirt sold will be donated to Wolves Foundation to support its work helping communities across Wolverhampton.<\/p>\n<p>The contribution will help Wolves Foundation continue delivering programmes which support people of all ages across the city through education, health and wellbeing, employability, disability sport and social inclusion initiatives.<\/p>\n<p>The development of the anniversary kit has been almost two years in the making, with SUDU spending extensive time in the Wolves Museum, studying the club\u2019s archive and engaging with supporters throughout the design process.<\/p>\n<p>The 2026\/27 home kit will be available from Friday 5th June at the Wolves Megastore and online at shop.wolves.co.uk.<\/p>\n<p>Online | 9am<\/p>\n<p>In-Store | 10am<\/p>\n<p>The Alchemy of 1877<\/p>\n<p>The 150th anniversary campaign takes its name from a process of transformation &#8211; and few stories of transformation run deeper than Wolverhampton&#8217;s own.<\/p>\n<p>The Alchemy of 1877 traces the club&#8217;s journey from its origins in the smoke and steel of industrial England, through the founding ideals of St Luke&#8217;s Church School where grit and community shaped something enduring, to the brightening hues of gold that emerged as Wolves found their identity.<\/p>\n<p>That journey &#8211; from raw material to something refined, luminous and world-renowned &#8211; is alchemy in its truest sense. It is the story of how a city and its football club forged, over 150 years, a colour and a character recognised across the globe.<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Pro Home Shirt &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Pro Home Shirt &#8211;\u00a0Womens\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Shirt &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Shirt &#8211; Long Sleeve\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Short &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Short &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Sock &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Shirt &#8211;\u00a0Womens\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Shirt &#8211; Junior\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Short &#8211; Junior\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Short &#8211; Junior\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Sock &#8211; Junior\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Infant Kit\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Home Baby Kit\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Shirt &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Short &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Sock &#8211; Adult\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Shirt &#8211; Junior\u00a0\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Short &#8211; Junior\u00a0<\/p>\n<p class=\"Paragraph SCXW198352597 BCX8\">2026\/27 Wolves Goalkeeper Home Sock &#8211; Junior\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Wolves have today launched the official 2026\/27 home kit, the centrepiece of the club\u2019s landmark 150th anniversary celebrations,&hellip;\n","protected":false},"author":2,"featured_media":621250,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[218,101,56,54,55],"class_list":["post-621249","post","type-post","status-publish","format-standard","has-post-thumbnail","category-football","tag-football","tag-sports","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/621249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=621249"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/621249\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/621250"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=621249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=621249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=621249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}