The two towers are separated by a two-storey pavilion, providing amenities for each building, while the site perimeter is left open for wide pavements and landscaped features.<\/p>\n
Sheppard Robson said the two buildings \u2018share a common architectural language\u2019 but differ in their colour, with the student tower being a lighter shade with a fa\u00e7ade of horizontal lines accentuated to provide shading.<\/p>\n
In contrast, the hotel features a darker palette of \u2018\u2018earth tones\u2019 and has been designed with vertical proportions. Both towers use a precast concrete cladding system selected to reduce embodied carbon.<\/p>\n
![\"\"](\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/06\/10224_N35-scaled.jpg\")
<\/p>\n
Model of submitted Sheppard Robson Wembley Park Drive scheme<\/p>\n
Source: Sheppard Robson<\/p>\n
Sheppard Robson partner Dan Burr said: \u2018Wembley Park Drive brings together a number of the practice\u2019s specialisms in one place \u2013 our hotel and PBSA expertise, sustainability team and model-makers all working to inform the design process in different ways and contributing to the dialogue with external stakeholders.<\/p>\n
\u2018The project knits two uses on to a constrained site\u2019<\/p>\n
\u2018The resulting proposal has been developed to work at multiple scales: the urban scale via the skyline silhouette; the neighbourhood scale through the two complementary forms; and the human scale of the carefully designed street edges and extensive greening.<\/p>\n
\u2018[The] project knits the two uses on to a constrained site while exploiting the synergies between them. We hope our proposal will contribute to Wembley as both a place to live and a major leisure destination.\u2019<\/p>\n
The design also considers overheating, including mechanical cooling systems alongside a \u2018passive design strategy\u2019 for natural ventilation in order to meet the Greater London Authority\u2019s energy and carbon standards.<\/p>\n
\ufeff<\/p>\n
\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"The scheme, lodged with Brent Council earlier this month, would replace a 1990s Premier Inn hotel building and…\n","protected":false},"author":2,"featured_media":665851,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[6225,6485,6486,1120,96,978,182162,157445,56,54,55,2330],"class_list":["post-665850","post","type-post","status-publish","format-standard","has-post-thumbnail","category-arts-and-design","tag-arts","tag-arts-and-design","tag-artsanddesign","tag-design","tag-entertainment","tag-hotel","tag-sheppard-robson","tag-student-accommodation","tag-uk","tag-united-kingdom","tag-unitedkingdom","tag-wembley"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/665850","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=665850"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/665850\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/665851"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=665850"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=665850"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=665850"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}