{"id":665874,"date":"2026-06-30T10:39:13","date_gmt":"2026-06-30T10:39:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/665874\/"},"modified":"2026-06-30T10:39:13","modified_gmt":"2026-06-30T10:39:13","slug":"xboxs-reported-layoffs-may-now-be-impacting-companies-it-doesnt-even-own-updated","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/665874\/","title":{"rendered":"Xbox&#8217;s reported layoffs may now be impacting companies it doesn&#8217;t even own [UPDATED]"},"content":{"rendered":"<p class=\"infoUpdate-log tracking-[.02em] pt-2 text-base font-normal\">JUNE 29 @ 7:53 PM ET: Jason Schreier of Bloomberg clarified more details of the layoffs at Assembly, as the PR agency continues to work with Xbox.<\/p>\n<p lang=\"en\">Correction: Today&#8217;s Assembly layoffs were part of an agency-wide reorganization and were not related to Xbox ending contracts. People on the Xbox account were laid off but the agency is still continuing to work with Xbox, I&#8217;m told<\/p>\n<p>\u2014 @jasonschreier.bsky.social (<a href=\"https:\/\/bsky.app\/profile\/did:plc:2mkgbhbhqvappkkorf2bzyrp?ref_src=embed\" data-url=\"https:\/\/bsky.app\/profile\/did:plc:2mkgbhbhqvappkkorf2bzyrp?ref_src=embed\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">@jasonschreier.bsky.social.bsky.social<\/a>) <a href=\"https:\/\/bsky.app\/profile\/did:plc:2mkgbhbhqvappkkorf2bzyrp\/post\/3mphoocrjls2y\" data-url=\"https:\/\/bsky.app\/profile\/did:plc:2mkgbhbhqvappkkorf2bzyrp\/post\/3mphoocrjls2y\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">2026-06-30T08:07:15.114Z<\/a><\/p>\n<p id=\"elk-53cc54bb-08ef-43c4-92f8-76ed0fa7a790\">ORIGINAL ARTICLE CONTINUES:<\/p>\n<p>Insert joke here about how Microsoft&#8217;s layoffs are reportedly so big, they&#8217;re impacting companies that aren&#8217;t even part of Microsoft. Oh wait, that actually might be what&#8217;s happening.<\/p>\n<p><a id=\"elk-seasonal\"\/><\/p>\n<p id=\"elk-53cc54bb-08ef-43c4-92f8-76ed0fa7a790-2\">According to industry insider Jason Schreier of Bloomberg, Assembly, a PR agency whose biggest client is Microsoft, is laying off employees today.<\/p>\n<p><a data-analytics-id=\"inline-link\" href=\"https:\/\/bsky.app\/profile\/jasonschreier.bsky.social\/post\/3mpharsxlxc2m\" target=\"_blank\" data-url=\"https:\/\/bsky.app\/profile\/jasonschreier.bsky.social\/post\/3mpharsxlxc2m\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">In a post on Bluesky<\/a>, Schreier says:<\/p>\n<p>\u201cThe massive Xbox layoffs won&#8217;t happen until after the fiscal year ends, but the company is already ending contracts and cutting vendors. So Assembly, Xbox&#8217;s main PR agency, is laying people off today.\u201d<\/p>\n<p>            You may like<\/p>\n<p>Assembly appears to be responsible for quite a broad range of services, including media planning, communications, marketing research, and more. As for the full extent of its relationship with Microsoft, however, I couldn&#8217;t find much publicly available beyond the comment above from Schreier.<\/p>\n<p><a data-analytics-id=\"inline-link\" href=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/microsofts-xbox-ceo-asha-sharma-hires-widely-respected-gaming-industry-analyst-for-strategy\" target=\"_blank\" data-url=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/microsofts-xbox-ceo-asha-sharma-hires-widely-respected-gaming-industry-analyst-for-strategy\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/microsofts-xbox-ceo-asha-sharma-hires-widely-respected-gaming-industry-analyst-for-strategy\" rel=\"nofollow noopener\">Xbox is, however, undergoing a significant restructuring as CEO Asha Sharma<\/a> attempts to make the business more profitable. According to Schreier, Microsoft is ending contracts and cutting vendors, which appears to have resulted in Assembly laying off employees due to a reduction in business.<\/p>\n<p id=\"elk-22215db7-f174-4bb8-8186-807cd68ffefd\">It&#8217;s hard to know what to say about layoffs, because I&#8217;m sure we can all agree they suck, regardless of the company involved. I genuinely hope those affected are able to land on their feet.<\/p>\n<p>I&#8217;m also really curious to see what the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-ceo-asha-sharma-says-memory-shortages-from-ai-are-uncomfortable-and-the-next-big-challenge-and-opportunity\" target=\"_blank\" data-url=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-ceo-asha-sharma-says-memory-shortages-from-ai-are-uncomfortable-and-the-next-big-challenge-and-opportunity\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-ceo-asha-sharma-says-memory-shortages-from-ai-are-uncomfortable-and-the-next-big-challenge-and-opportunity\" rel=\"nofollow noopener\">next 100 days of Xbox<\/a> look like. Rumors are everywhere at the moment, with recent reports even suggesting <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-has-been-promising-state-of-decay-3-for-years-and-now-it-faces-cancellation-despite-its-trailers-and-alpha-what-are-we-even-doing-here\" target=\"_blank\" data-url=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-has-been-promising-state-of-decay-3-for-years-and-now-it-faces-cancellation-despite-its-trailers-and-alpha-what-are-we-even-doing-here\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" data-before-rewrite-localise=\"https:\/\/www.windowscentral.com\/gaming\/xbox\/xbox-has-been-promising-state-of-decay-3-for-years-and-now-it-faces-cancellation-despite-its-trailers-and-alpha-what-are-we-even-doing-here\" rel=\"nofollow noopener\">Undead Labs, the studio behind State of Decay 3<\/a>, could be affected. If that were true, it would be a disastrous decision, especially considering the time and investment that&#8217;s reportedly gone into the game and just how promising it&#8217;s shaping up to be.<\/p>\n<p>It&#8217;s an exhausting time to be a fan of anything lately; skyrocketing prices are sucking the joy out of what would otherwise be fun hobbies. It&#8217;s not to say that we can&#8217;t still enjoy things like gaming, but egregious prices certainly put a damper on things.<\/p>\n<p>With all that said, let me know your thoughts in the comments, because I&#8217;m honestly just tired of all the negativity surrounding Xbox lately.<\/p>\n<p><a href=\"https:\/\/www.reddit.com\/r\/windowscentral\/\" id=\"elk-68afc4eb-d7ca-4d4a-918b-cfed79380f51\" data-url=\"https:\/\/www.reddit.com\/r\/windowscentral\/\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\"><\/p>\n<p class=\"vanilla-image-block\" style=\"padding-top:29.96%;\">\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/02\/rX94E5y9uUKpUAhcKF7Ruj.png\" alt=\"Click to join us on r\/WindowsCentral\"   loading=\"lazy\" data-new-v2-image=\"true\" data-original-mos=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/02\/rX94E5y9uUKpUAhcKF7Ruj.png\" data-pin-media=\"https:\/\/www.newsbeep.com\/uk\/wp-content\/uploads\/2026\/02\/rX94E5y9uUKpUAhcKF7Ruj.png\" class=\"rounded-[var(--image--border-radius,0)] pull-leftinline\"\/>\n<\/p>\n<p><\/a><\/p>\n<p id=\"elk-412ed698-a291-4fc4-b16b-ce007aa95d74\">Join us on <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.reddit.com\/r\/windowscentral\/\" data-url=\"https:\/\/www.reddit.com\/r\/windowscentral\/\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" data-mrf-recirculation=\"inline-link\" rel=\"nofollow noopener\">Reddit at r\/WindowsCentral <\/a>to share your insights and discuss our latest news, reviews, and more.<\/p>\n","protected":false},"excerpt":{"rendered":"JUNE 29 @ 7:53 PM ET: Jason Schreier of Bloomberg clarified more details of the layoffs at Assembly,&hellip;\n","protected":false},"author":2,"featured_media":665875,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,86,56,54,55],"class_list":["post-665874","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-gb","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/665874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=665874"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/665874\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/665875"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=665874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=665874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=665874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}