{"id":673761,"date":"2026-07-04T17:41:13","date_gmt":"2026-07-04T17:41:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/673761\/"},"modified":"2026-07-04T17:41:13","modified_gmt":"2026-07-04T17:41:13","slug":"whats-with-the-coloured-stickers-on-lidl-treks-tt-bikes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/673761\/","title":{"rendered":"What’s with the coloured stickers on Lidl-Trek’s TT bikes?"},"content":{"rendered":"

\"What's<\/p>\n

Tour de France<\/a><\/p>\n

They’re perhaps the smallest, cheapest, and yet most effective hack you\u2019ll see at any team time trial. <\/p>\n

\"Ronan<\/p>\n

They say there\u2019s nothing new under the sun. Perhaps the better saying in the pro cycling world is: there\u2019s nothing new that doesn\u2019t get copied.<\/p>\n

Last year Astana rocked up to the Paris-Nice team time trial with each of its riders in a different colour of overshoes and race mitts. One rider in pink, another in yellow, one in Astana\u2019s normal turquoise, another in green. Canyon-SRAM has done similar in the past, with different colours on the disc wheels of each of its riders. <\/p>\n

\"\"<\/p>\n

It wasn\u2019t that the team wanted extra attention or matched the rider\u2019s accessories to each other\u2019s favourite colour. No, the colours have a strategic importance as a small but key visual cue brought in by Alex Dowsett to help the riders in the frenetic, blurred-eyed effort of a team time trial.<\/p>\n

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Did we do a good job with this story?<\/p>\n

\n \ud83d\udc4dYep
\n \ud83d\udc4eNope\n <\/p>\n

\n Tour de France<\/a>
\n Tech<\/a>
\n Lidl-Trek<\/a>
\n Team Time Trial<\/a>\n <\/p>\n","protected":false},"excerpt":{"rendered":"Tour de France They’re perhaps the smallest, cheapest, and yet most effective hack you\u2019ll see at any team…\n","protected":false},"author":2,"featured_media":673762,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[4985,101,56,54,55],"class_list":["post-673761","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cycling","tag-cycling","tag-sports","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/673761","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=673761"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/673761\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/673762"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=673761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=673761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=673761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}