{"id":678971,"date":"2026-07-07T18:26:13","date_gmt":"2026-07-07T18:26:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/678971\/"},"modified":"2026-07-07T18:26:13","modified_gmt":"2026-07-07T18:26:13","slug":"this-compact-camera-has-stayed-popular-for-8-years-and-its-updated-version-tops-japans-sales-charts-despite-changing-very-little","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/678971\/","title":{"rendered":"This compact camera has stayed popular for 8 years \u2013 and its updated version tops Japan’s sales charts despite changing very little"},"content":{"rendered":"

Compact cameras<\/a> are enjoying a huge resurgence, but the Canon<\/a> PowerShot SX740 HS never really went away. Since launching in July 2018, Canon\u2019s travel zoom has remained one of the brand\u2019s most sought-after compact cameras, proving its popularity isn\u2019t simply driven by today\u2019s retro camera boom.<\/p>\n

In 2024, Canon introduced the PowerShot SX740 HS Lite<\/a>, a lightly updated version of the original camera. Despite changing just one small feature, the model has proven just as popular, recently claiming the No.1 spot in Yodobashi\u2019s latest sales rankings in Japan.<\/p>\n

<\/p>\n

While manufacturers often use refreshed models to introduce hardware upgrades, the PowerShot SX740 HS Lite remains almost identical to the original camera released seven years ago. That unchanged formula continues to win for buyers looking for a genuinely pocketable camera with a powerful zoom lens.<\/p>\n

<\/p>\n

1. Canon PowerShot SX740 HS \/ Lite<\/a> | Silver | Black
2. Sony ZV-1 II <\/a>| Black | White
3. Panasonic Lumix TX3 \/ ZS300 \/ TZ300<\/a> | Black | Graphite Silver
4. Canon PowerShot G7 X Mark III<\/a> | Black | Silver
5. Canon IXY 650 \/ Powershot Elph 360 HS A \/ Ixus 285 HS A<\/a> | Black | Silver
6. Fujifilm X100VI<\/a> | Silver | Black
7. Kodak Pixpro C1<\/a> | Brown | Black
8. Panasonic Lumix TZ99 \/ ZS99<\/a> | Black | White
9. Leica Q3 43<\/a>
10. Sony RX100 VII<\/a><\/p>\n

Why the PowerShot SX740 HS Lite is high in demand<\/p>\n

\n

\"Canon
\n<\/p>\n

If in stock, the Canon PowerShot SX740 HS \/ Lite is available in black and silver for $549.99<\/a> \/ \u00a3509.00<\/a> (Image credit: Gareth Bevan \/ Digital Camera World)<\/p>\n

Remarkable capable yet genuinely pocketable, the PowerShot SX740 HS Lite stays true to what compact travel cameras have always done best. It combines a 20.3MP 1\/2.3-inch-type CMOS sensor with a body that\u2019s small enough to slip into a jacket pocket.<\/p>\n

You may like<\/p>\n

Its standout feature remains the impressive 40x zoom lens, covering an equivalent focal range of 24-960mm \u2013 giving reach smartphones can\u2019t match.<\/p>\n

That reach is the camera\u2019s defining strength, making it an excellent choice for travel, wildlife and everyday photography.<\/p>\n

Lite vs original<\/p>\n

Canon made just one notable change to the Lite edition: it removes USB charging.<\/p>\n

The change comes after Europe introduced USB-C charging requirements for many electronic devices. Canon has not said whether the decision to remove USB charging was related to those rules.<\/p>\n

There\u2019s no larger sensor, longer zoom or new shooting modes \u2013 just the same travel-zoom formula that has remained popular for nearly a decade.<\/p>\n

What to read next<\/p>\n

<\/p>\n

Today’s best Canon PowerShot SX740 HS Lite deals<\/p>\n

Panasonic’s brief time at the top is over<\/p>\n

\n

\"Panasonic
\n<\/p>\n

The Lumix TX3 is available in black and dark silver, priced at $897.99<\/a> \/ \u00a3869<\/a> (Image credit: Panasonic)<\/p>\n

Just a few weeks ago, Panasonic<\/a>\u2019s newly launched Lumix TX3<\/a> (aka the Lumix ZS300<\/a> in the US and Lumix TZ300<\/a> in the UK) reached No.1 in Yodobashi\u2019s rankings shortly after its release.<\/p>\n

But the latest rankings see the PowerShot SX740 HS Lite reclaim the top spot, while Sony<\/a>\u2019s ZV-1 II creator camera also moved ahead of Panasonic\u2019s travel zoom.<\/p>\n

Interestingly, Panasonic\u2019s premium L10<\/a> doesn\u2019t appear anywhere in the current Top 10, despite attracting attention ahead of launch thanks to its larger sensor and stronger stills and video capabilities.<\/p>\n

For now, photographers in Japan prioritize portability, long zoom ranges and proven models over newer premium alternatives.<\/p>\n

<\/p>\n

Today’s best Canon PowerShot SX740 HS Lite, Panasonic Lumix ZS300 and Panasonic Lumix L10 deals<\/p>\n

You might like…<\/p>\n

Browse the best compact cameras <\/a>and the best point-and-shoot cameras.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Compact cameras are enjoying a huge resurgence, but the Canon PowerShot SX740 HS never really went away. Since…\n","protected":false},"author":2,"featured_media":678972,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,86,56,54,55],"class_list":["post-678971","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-gb","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/678971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=678971"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/678971\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/678972"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=678971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=678971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=678971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}