{"id":695530,"date":"2026-07-16T21:37:13","date_gmt":"2026-07-16T21:37:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/695530\/"},"modified":"2026-07-16T21:37:13","modified_gmt":"2026-07-16T21:37:13","slug":"ai-vendors-have-found-someone-to-pay-their-infrastructure-bills-you","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/695530\/","title":{"rendered":"AI vendors have found someone to pay their infrastructure bills: You"},"content":{"rendered":"<p class=\"kicker \" style=\"\">SOFTWARE<\/p>\n<p class=\"subtitle t20\" style=\"\">Forrester warns price hikes and usage charges will pump up software budgets next year<\/p>\n<p>Forrester warns that customers should brace for bigger software bills next year as software and AI vendors raise prices and pile on usage charges.<\/p>\n<p>Working from a survey of more than 2,600 business and technology decision-makers, the tech research company said software budgets were expected to rise &#8220;as vendors increase prices or add usage charges to pass their AI costs to customers.&#8221; <\/p>\n<p>In the last six months, Anthropic, OpenAI, and GitHub have shifted some services away from flat-rate subscriptions toward usage-based billing, prompting cost concerns among users. Forrester added Microsoft to the list, citing its recent launch of <a href=\"https:\/\/www.theregister.com\/software\/2026\/03\/09\/microsoft-365-confirms-new-premium-tier-with-a-premium-price\/5227883\" target=\"_blank\" rel=\"nofollow noopener\">the premium E7 license<\/a>, which bolts M365 Copilot, Agent 365, and security tools onto E5.<\/p>\n<p>Last year, consultants Bain &amp; Company estimated that the build cost for AI datacenters would hit <a href=\"https:\/\/www.theregister.com\/on-prem\/2025\/09\/24\/ai-hype-train-may-jump-the-tracks-over-2t-bill-warns-bain\/1512497\" rel=\"nofollow noopener\" target=\"_blank\">$2 trillion by 2030<\/a>. <\/p>\n<p>Forrester said that AI would drive increases in data and software spending, with 80 percent of decision-makers expecting those budgets to rise.<\/p>\n<p>Sharyn Leaver, chief research officer at Forrester, said: &#8220;The organizations that outperform in 2027 won&#8217;t be those that spend the most on AI. They&#8217;ll be the ones that invest in the foundations that make AI effective: trusted data, strong governance, organizational readiness, and the ability to continuously adapt as technology and customer behavior evolve.&#8221; <\/p>\n<p>Forrester also found that personnel costs have yet to fall, despite the &#8220;AI washing of layoffs&#8221; in the tech industry. <\/p>\n<p>&#8220;While several tech giants, including Oracle, Microsoft, and Meta, have announced significant layoffs in recent months, IT staffing spend has not declined in recent years,&#8221; the report said. <\/p>\n<p>Staffing accounted for 35 percent of IT budgets in 2025. For 2027, 67 percent of tech decision-makers expected to increase their staffing budget, while 23 percent said it would stay flat, and 10 percent expected it to decline. &#8220;The AI washing of layoffs will continue as vendors trim for financial and restructuring reasons. Guard against inflated promises that AI can replace employees across the board. Staffing for data\/analytics-specific roles is expected to rise, with 68 percent of data technology decision-makers expecting this budget item to increase,&#8221; the report said. <\/p>\n<p>Forrester said that organizations should adapt their FinOps practices to help manage the unpredictable costs associated with AI. &#8220;Traditional FinOps wasn&#8217;t built for token-based, usage-driven AI costs, but that team is certainly best positioned to build these new capabilities and must make this leap in 2027. Fund runtime cost controls such as model routing, <a href=\"https:\/\/www.theregister.com\/ai-and-ml\/2026\/06\/24\/database-vendors-pitch-themselves-as-the-cure-for-runaway-ai-costs\/5260126\" rel=\"nofollow noopener\" target=\"_blank\">semantic caching<\/a>, and usage guardrails to prevent runaway spend,&#8221; the report recommended. <\/p>\n<p>In July, KPMG research found that nearly <a href=\"https:\/\/www.theregister.com\/ai-and-ml\/2026\/07\/03\/ai-bills-are-baffling-the-c-suite-after-shift-to-usage-based-pricing\/5266383\" rel=\"nofollow noopener\" target=\"_blank\">a third of corporate leaders<\/a>\u00a0reported difficulty understanding and controlling operating costs when implementing business AI at scale. &#8220;As usage-based pricing models become more common, many organizations are still building the capabilities required to forecast, monitor, and manage AI spending effectively,&#8221; the consultancy said. \u00ae <\/p>\n","protected":false},"excerpt":{"rendered":"SOFTWARE Forrester warns price hikes and usage charges will pump up software budgets next year Forrester warns that&hellip;\n","protected":false},"author":2,"featured_media":695531,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-695530","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/695530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=695530"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/695530\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/695531"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=695530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=695530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=695530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}