{"id":736720,"date":"2026-08-13T13:42:14","date_gmt":"2026-08-13T13:42:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/736720\/"},"modified":"2026-08-13T13:42:14","modified_gmt":"2026-08-13T13:42:14","slug":"google-is-launching-a-pixel-tag-tracker-to-rival-the-apple-airtag","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/736720\/","title":{"rendered":"Google is launching a Pixel Tag tracker to rival the Apple AirTag"},"content":{"rendered":"

It’s fair to say Android users who are constantly losing their things have never had a real AirTag equivalent of their own. While Google launched its Find My Device network in 2024, before rebranding it as Find Hub in 2025, years of teething issues have held the network back, and its underwhelming selection of compatible Bluetooth trackers hasn’t exactly helped matters.<\/p>\n

Now, Google\u2019s finally putting Android users out of their misery by launching a first-party AirTag-style tracker called the Google Pixel Tag. Like the Apple AirTag, it features ultra-wideband technology, meaning you can track your stuff with precise turn-by-turn directions in real time. <\/p>\n

Featuring a pebble-like design, the Google Pixel Tag will launch in November. Here\u2019s everything you need to know about the tech giant\u2019s first Bluetooth tracker. <\/p>\n

Read more: Best Android AirTag alternatives, reviewed <\/a><\/p>\n

Google Pixel Tag: \u00a329.99, Google.com<\/a> \"\"(Google)<\/p>\n

The Google Pixel Tag is the company\u2019s first Bluetooth tracker, and is essentially Google\u2019s answer to the Apple AirTag. It can tap into the more than one billion Android devices on the Find Hub network to help you track down your stuff when it goes missing.<\/p>\n

Like the AirTag, it features ultra-wideband technology, giving you precise metre-by-metre directions to your lost item when you\u2019re nearby. Interestingly, this is only the second Android compatible Bluetooth tracker that\u2019s UWB-compatible. There\u2019s a built-in speaker too, which you can ring from the Find Hub app or by asking Gemini.<\/p>\n

Super skinny, it\u2019s just 5mm thick, so it should slip easily into a wallet or purse, and it\u2019s IP67-rated against water and dust. Annoyingly, there\u2019s no keyring hole, so you\u2019ll have to buy a case to attach it to your things. It runs on the same replaceable CR2032 coin cell battery as an AirTag, with Google claiming it\u2019ll last for more than a year. <\/p>\n

One neat feature is the button on the tracker, which can be used to ring your phone if you misplace it but still have your Pixel Tag to hand \u2013 something the AirTag doesn\u2019t have.<\/p>\n

The Pixel Tag costs \u00a329.99 for a single Pixel Tag or \u00a399 for a pack of four, and will go on sale in November.<\/p>\n

Best Android AirTag alternatives \"MotoMoto Tag 2<\/p>\n

Can\u2019t wait for the Pixel Tag to launch? Right now, the best Android AirTag equivalent is the Moto Tag 2. Like the AirTag, it features UWB technology, so you can get precise turn-by-turn directions in an AR environment directly to your stuff using the Google Find Hub app. And unlike the Samsung Galaxy SmartTag 2, it works with all Android devices. <\/p>\n

The latest-generation model features Bluetooth 6.0, has IP68 dust and water resistance and lasts over 600 days using a replaceable coin cell battery. There\u2019s also a button on the top, which can ring your phone or take a picture remotely. <\/p>\n

For more, we\u2019ve found the best key finders and GPS trackers <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"It’s fair to say Android users who are constantly losing their things have never had a real AirTag…\n","protected":false},"author":2,"featured_media":736721,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[786,86,56,54,55],"class_list":["post-736720","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-gadgets","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/736720","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=736720"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/736720\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/736721"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=736720"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=736720"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=736720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}