{"id":739220,"date":"2026-08-15T21:38:13","date_gmt":"2026-08-15T21:38:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/739220\/"},"modified":"2026-08-15T21:38:13","modified_gmt":"2026-08-15T21:38:13","slug":"norwich-bakers-plans-after-trading-standards-called","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/739220\/","title":{"rendered":"Norwich baker&#8217;s plans after Trading Standards called"},"content":{"rendered":"<p>\n  Terry Pegler, who runs Terry Bakes in Norwich, has now announced his plans to start baking again in a video shared on social media.\n<\/p>\n<p>\n  It comes just a week after he shared another video saying that he would not be fulfilling customers&#8217; orders, some of who have been waiting months.\u00a0\n<\/p>\n<p>\n  Instead of producing the promised goods, he advised his out-of-pocket<br \/>customers to <a href=\"https:\/\/www.eveningnews24.co.uk\/news\/26454389.trading-standards-called-norwich-baker-terry-bakes\/?ref=ed_direct\" target=\"_blank\" rel=\"nofollow noopener\">&#8220;go and get a chargeback&#8221;<\/a> from their banks because he could not issue the refunds.\n<\/p>\n<p>\n  A bank chargeback is a payment reversal initiated by a customer&#8217;s bank when they dispute a card transaction.\n<\/p>\n<p>\n  <img   width=\"100%\"\/>A screenshot of a reel recorded by Terry in which he advises customers who ordered his mystery boxes to &#8220;get a chargeback&#8221; from their banks (Image: Instagram: @terrybakesuk)\n<\/p>\n<p>\n  In his latest update, which was posted this morning (August 15), he apologised to his customers and outlined his plans to &#8220;make things right&#8221;.\n<\/p>\n<p>\n  Mr Pegler said: &#8220;I know I messed up big time and yes I do feel bad for all the people that I let down \u2013 of course I do.\n<\/p>\n<p>\n  &#8220;But I have to move on. I have to start being positive again.\n<\/p>\n<p>\n  &#8220;I want to make things right with my customers.\n<\/p>\n<p>\n  &#8220;I have no idea how I am going to do that but I know it starts with me first getting some money in.\n<\/p>\n<p>\n  &#8220;So my idea is this: from next week I will be baking some cakes.\n<\/p>\n<p>\n  &#8220;I don\u2019t know how many but once they are baked and packed, I will make them available for next day delivery.\n<\/p>\n<p>\n  &#8220;From now on, there will be no more pre-orders.\n<\/p>\n<p>\n  &#8220;I will only sell what I have made and if no one orders, then no one orders but I have got to try something.\n<\/p>\n<p>\n  &#8220;I still got a family who depend on me, I can\u2019t just give up &#8211; I have to keep trying.&#8221;\n<\/p>\n<p>\n  Mr Pegler acknowledged the likely frustration of customers who are still waiting for their orders, some of who have contacted Trading Standards about the delays.\n<\/p>\n<p>\n  He said: &#8220;Now I understand there will be anger from people.\n<\/p>\n<p>\n  &#8220;Well let me get back on my feet.\n<\/p>\n<p>\n  &#8220;Let me start earning money again so I can pay my bills.\n<\/p>\n<p>\n  &#8220;And in a couple of weeks, I will start sending people\u2019s boxes out whether they have had a chargeback or not.\n<\/p>\n<p>\n  &#8220;We will go from the bottom of the list and even if it takes me two years I will get through that list and every single person will get their box.\n<\/p>\n<p>\n  &#8220;I am sorry I can&#8217;t do it all at once and I know this doesn\u2019t make everything ok.\n<\/p>\n<p>\n  &#8220;I wish I could do them all without taking new orders but I have to get money in as well.\n<\/p>\n<p>\n  &#8220;I am trying to make things right.&#8221;\n<\/p>\n<p>\n  <img   width=\"100%\" alt=\"A man standing behind a big brown and white decorated cake\"\/>Mr Pegler has built a large online following through videos showcasing his baking. (Image: Instagram: @terrybakesuk)\n<\/p>\n<p>\n  Mr Pegler has built a large online following through videos showcasing his baking, including cakes and brownies, as well as viral clips such as one where he headbutts a cake.\n<\/p>\n<p>\n  In earlier videos, Mr Pegler admitted to being overwhelmed.\n<\/p>\n<p>\n  He said: &#8220;The pressure of all of this on top of my shoulders is too much.\n<\/p>\n<p>\n  &#8220;I took too many orders and I spent too much money but I do want to make one thing clear \u2013 I never took orders not intending to fulfil them.\n<\/p>\n<p>\n  &#8220;I always thought I could fulfil them.&#8221;\n<\/p>\n<p>\n  Trading Standards has confirmed it has received complaints through the Citizens Advice service, which they are now reviewing.<\/p>\n","protected":false},"excerpt":{"rendered":"Terry Pegler, who runs Terry Bakes in Norwich, has now announced his plans to start baking again in&hellip;\n","protected":false},"author":2,"featured_media":739221,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[84,59,56,54,55],"class_list":["post-739220","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-business","tag-gb","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/739220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=739220"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/739220\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/739221"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=739220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=739220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=739220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}