{"id":781812,"date":"2026-09-25T04:28:12","date_gmt":"2026-09-25T04:28:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/781812\/"},"modified":"2026-09-25T04:28:12","modified_gmt":"2026-09-25T04:28:12","slug":"young-men-have-stopped-showering-bring-back-brylcreem-and-the-well-groomed-man-the-telegraph","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/781812\/","title":{"rendered":"Young men have stopped showering. Bring back Brylcreem and the well-groomed man &#8211; The Telegraph"},"content":{"rendered":"<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMid0FVX3lxTE5yTmJZT2NENkE0eHFvUVZfczBXRUFDY0dMS0E2Wl9BeTNoUVFOSmgxQUFKMXUwNXBIcDBWMlQyNmlXaG1TTEtLQVlUUnNMNHpZbXZWNFVTd2RSNDZDVTE5YnJXTFpQenUxUUpGTHJqRVpyejlGSndj?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">Young men have stopped showering. Bring back Brylcreem and the well-groomed man<\/a>&nbsp;&nbsp;The Telegraph<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMiwAFBVV95cUxNU1h0b1A0a1dkbEpPQmRwZWNCdHNWbjNjcTZwVUlmZTlJUVV2dWtzWnBhejJ6XzhFQ2UyUzBaUmF0Vml4U1daN05NbmVVU3FydFcxTXRyN0JoczlMRm1yZUN4bU1FV29jWVlaSHZWa28xelZoa3pYWnd1aUNHQXotTnNBTkYwWFVqMkFtNnV5TEVtaGZmaUxrYlhWTkdxNnFFVmZRa1dsVlVIMmNJNEN3ZHBPX2h1YVREdWotQ0thVHQ?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">Skipping showers is the latest trend. But is there any science to \u2018pheromone\u2019 maxxing?<\/a>&nbsp;&nbsp;RNZ<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMiakFVX3lxTE5jVGtMTWJxWGFQYmtKbzhjVjczZnVCNlRXcUtINE8yZ1BoMUdwYWtFT1ZxemRxZUJpWG1PcU5VOEh2NUlQYlYybTdBMTl6S240TXBwYUw2VC1nVnpPeWhKbndXTF9LS3BidEE?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">\u2018Pheromonemaxxing\u2019: Gen Z men thumb their noses at showers and deodorant<\/a>&nbsp;&nbsp;The Week<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMi4AFBVV95cUxOLVFDbHNQZkdSNktnbTRpd2tuckZCb0hPbkJ0U2hBalFoSV9QTV9RNWxkRllsN0NzX0pBWkRxZVBKa0Q5MHZ3am9xOEFLcTBhZ3hwN3BhM3VVbTZ4eDRTM3VDeHFLRUplTnp3UTNHQmQtUVdjbW9IN3I0T0tDdVYteGJhVlk2MVFkRTVYUm5haHpBeHkxVC01UFp1d0t3YlVxYlQ2cXZjN1Jnck5JdWFNaFdGNWIzc2dxOS12a0J2TjBlZWtwZWdjYkZGTVBaU3kxNTNLNC1TZkRoamtkN2ZKXw?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">Skipping showers is the latest trend. But is there any science to \u2018pheromone maxxing\u2019?<\/a>&nbsp;&nbsp;nzherald.co.nz<\/p>\n","protected":false},"excerpt":{"rendered":"Young men have stopped showering. Bring back Brylcreem and the well-groomed man&nbsp;&nbsp;The TelegraphSkipping showers is the latest trend.&hellip;\n","protected":false},"author":2,"featured_media":781813,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[712,59,10719,102,655,257621,51424,20208,2458,5438,617,56,54,55,157732],"class_list":["post-781812","post","type-post","status-publish","format-standard","has-post-thumbnail","category-health","tag-beauty","tag-gb","tag-generation-z","tag-health","tag-lifestyle","tag-mens-grooming","tag-perfume","tag-skin","tag-skincare","tag-standard","tag-tiktok","tag-uk","tag-united-kingdom","tag-unitedkingdom","tag-us-content"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/781812","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=781812"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/781812\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/781813"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=781812"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=781812"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=781812"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}