{"id":790642,"date":"2026-10-03T12:14:26","date_gmt":"2026-10-03T12:14:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/790642\/"},"modified":"2026-10-03T12:14:26","modified_gmt":"2026-10-03T12:14:26","slug":"jill-wsns-new-hybrid-trade-show-takes-flight","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/790642\/","title":{"rendered":"Jill, WSN\u2019s new hybrid trade show, takes flight"},"content":{"rendered":"

\n Published
\n October 2, 2026\n <\/p>\n

\n Trade fair organiser WSN and Jean-Pierre Blanc<\/a>, founder of the Hy\u00e8res Festival, officially launched their new semi-professional event, Jill, on Friday. Held from October 2 to 5 in the Tuileries Gardens in Paris, this event \u2013 linked to the Premi\u00e8re Classe<\/a> trade fair \u2013 focuses on collaborations, one-off pieces, and limited editions, forging a rare bridge between professional and public spheres in the midst of Fashion Week.<\/p>\n

\"\" Jill<\/p>\n

The initiative is part of an already vibrant Parisian ecosystem, capitalising on its direct link with the Premi\u00e8re Classe trade fair and with \u00c9mergence, the new event for the jewellery sector alongside it. Within this framework, Jill aims to dismantle barriers in the fashion industry by opening its doors to international buyers, journalists, and end consumers alike.<\/p>\n

For this inaugural edition, on Friday the organisers reported that around 1,500 members of the public had pre-registered for entry, priced at \u20ac15. A dedicated entrance is reserved for them, whilst professionals can access the venue via the main entrance to the Premi\u00e8re Classe trade fair.<\/p>\n

Inside, the stated aim was to depart from the traditional layout of fashion fairs. Here, there are no aisles. Brands are set within circular rooms draped in red, arranged around the perimeter, whilst large communal tables, lavishly decorated with flowers, are intended to host conversations with customers and meetings between brands.<\/p>\n

\"\" Jill<\/p>\n

\u201cThe idea was to create a mix,\u201d explains Jean-Pierre Blanc. \u201cWe didn\u2019t want to organise things alphabetically or by category; we really brought everything together and mixed it according to sensibilities.\u201d The houses Maison Rabih Kayrouz<\/a>, Lecourt Mansion, Kimabaya Milia Maroun, St\u00e9phanie Couder, and Emma Bruschi thus sit directly alongside fashion and accessories brands from other tiers of the market.<\/p>\n

The fashion line-up features Adam Jones, Au Boulot Workwear, Anatomie V\u00eatement, Elephant Paris, Ifeanyi Okwuadi and F\u00e9licie Eymard. Also present are En Vrac Paris, Julie Moriuser, Jayne, Less is More Projects & Lucio, Mazorcas, and La Prestic Ouiston. Not to mention Kilom\u00e8tre Paris, NVDS Paris, Process Visual, QueenKongGang, Rappaz, UNDGNS, Vava Dudu, Christine Phung<\/a>, and Claire Iseppi.<\/p>\n

The accessories selection for this inaugural edition showcases creations by Affect Wins, C\u00e9cile Feilchenfeldt, Maison Fabre<\/a>, L\u2019H\u00f4te, Mabiche \u00c9ditions, and MN Edition. Also featured are Not a Hat, Vadi, Saskia Diez, Paoz by Philippe Airaud, Sarah Bounab, and Tsatsas.<\/p>\n

\"Jean-PierreJean-Pierre Blanc – Jill<\/p>\n

\u201cThe fair does not take a commission on sales; this is also very important to us,\u201d notes Boris Vey, WSN\u2019s director of partnerships and events. \u201cIt is not a showroom.\u201d<\/p>\n

The event runs until October 5 in the Tuileries Gardens, with the four days punctuated by a series of talks covering topics as varied as the dialogue between perfume and object design, the preservation of fashion archives, the future of the independent press, the golden age of advertising films from the 1980s to the 2000s, the market for exceptional vintage pieces and support for young designers.\n <\/p>\n

\n Copyright \u00a9 2026 FashionNetwork.com All rights reserved.\n <\/p>\n","protected":false},"excerpt":{"rendered":"Published October 2, 2026 Trade fair organiser WSN and Jean-Pierre Blanc, founder of the Hy\u00e8res Festival, officially launched…\n","protected":false},"author":2,"featured_media":790643,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[712,260251,260250,709,104955,59,57,58,260252,711,114524,710,50,260249,713,56,54,55,65793],"class_list":["post-790642","post","type-post","status-publish","format-standard","has-post-thumbnail","category-united-kingdom","tag-beauty","tag-christine-phung","tag-fabre","tag-fashion","tag-festival-de-mode-et-photographie-de-hyeres","tag-gb","tag-great-britain","tag-greatbritain","tag-jean-pierre-blanc","tag-luxury","tag-maison-rabih-kayrouz","tag-network","tag-news","tag-premiere-classe","tag-professionals","tag-uk","tag-united-kingdom","tag-unitedkingdom","tag-whos-next"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/790642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=790642"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/790642\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/790643"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=790642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=790642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=790642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}