\n PureGym has taken its place in the former Lidl on Kingston Road after the German discount chain’s move to Yaxham Road.\n<\/p>\n
\n It is the first of four big-name brands opening at the site, with fast food giants KFC and Greggs also planned.\n<\/p>\n
\n The gym, which opened at 12pm on October 8, will include dedicated spaces for cardiovascular fitness, fixed weight machines, free weights and functional fitness equipment.\n<\/p>\n
\n The gym will include a range of state-of-the-art facilities, including spaces for cardiovascular fitness (Image: James McCauley)\n<\/p>\n
\n It is also offering a range of exercise classes as well as on-site changing facilities and free parking, subject to availability.\n<\/p>\n
\n A spokesman for PureGym said: “We\u2019re delighted to have opened the doors to PureGym Dereham earlier this month, a significant milestone in our continued expansion in communities across the UK.\n<\/p>\n
\n “It\u2019s been fantastic to see such a positive response from the local community, with plenty of excitement around our state-of-the-art facilities, including our dedicated functional training zone, which can all be accessed 24\/7.\n<\/p>\n
\n It is described as (Image: James McCauley)\n<\/p>\n
\n “The new opening reflects our commitment to making high-quality fitness accessible and affordable for everyone. Whether you\u2019re completely new to the gym or have been training for years, we want everyone to feel welcome and supported”.\n<\/p>\n
\n “We look forward to welcoming more members in the months ahead and helping people in Dereham achieve their health and fitness goals”.\n<\/p>\n
\n Plans to sub-divide the vacant building into four new units were given the green light earlier this year.\n<\/p>\n
\n The facility marks the first of four businesses to open at the former Lidl on Kingston Road (Image: James McCauley)\n<\/p>\n
\n PureGym marks the first of four businesses to be available at the former Lidl site and the latest opening of the chain in Norfolk.\n<\/p>\n
\n It also marks the most recent gym to open in Dereham, following New Revolution (NR) Health and Fitness on the high street and Sanctuary Gym and Fitness on Salhouse Road among other sites.<\/p>\n","protected":false},"excerpt":{"rendered":"PureGym has taken its place in the former Lidl on Kingston Road after the German discount chain’s move…\n","protected":false},"author":2,"featured_media":801860,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[6647,102,56,54,55],"class_list":["post-801859","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fitness","tag-fitness","tag-health","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/801859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=801859"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/801859\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/801860"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=801859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=801859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=801859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}