{"id":806336,"date":"2026-10-18T07:06:25","date_gmt":"2026-10-18T07:06:25","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/806336\/"},"modified":"2026-10-18T07:06:25","modified_gmt":"2026-10-18T07:06:25","slug":"ikea-throws-shade-at-tesla-with-safe-and-affordable-flying-car","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/806336\/","title":{"rendered":"Ikea throws shade at Tesla with “safe and affordable” flying car"},"content":{"rendered":"

Tesla<\/a> proved it still has a knack for spectacular marketing stunts this week, revealing what could be the world’s second flying car in a livestreamed event. The flying Tesla Roadster Rocket Edition<\/a> \u2013 or at least a concept for it \u2013 was made to drive up a halfpipe, perform a kickflip and then glide to the ground using SpaceXAI thrusters and compressed air.<\/p>\n

The production car won’t arrive until at least 2028, may not be road legal and can be reserved by invite only, reportedly requiring a deposit of $500,000. For anyone not able to part with that amount of money on a reservation agreement that explicitly states that there’s no guarantee of delivery, Ikea thinks it has a safer, more affordable option that’s available in store today.<\/p>\n

<\/p>\n

Ikea’s marketing departments already have a reputation for ingenious quick thinking. We recently saw it jump on 2026’s Wicker trend<\/a> faster than you can say “Alexander Skarsg\u00e5rd”. But Ikea Taiwan’s response to the Tesla Roadster concept’s flying abilities is as impressive as the car’s own 0.9-second 0-60mph record.<\/p>\n

Its answer for a Tesla Roadster Rocket Edition setup suitable for any home is to combine a 4-piece $12.99 Ikea Lillabo toy car set <\/a>with a Brokglim bath towel<\/a>. “Real life, baby,” it says in the Instagram<\/a> post above, echoing Tesla’s caption in its own post below, before adding “Safe, affordable.”<\/p>\n

I’m not sure how you’re supposed to fix the towel in the air like that, and I don’t think the Lillabo has a fan-based suction system to keep it on the track, but kids have even more imagination than Tesla; I’m sure they can work something out. You could also try a slot car race track.<\/a><\/p>\n

You may like<\/p>\n

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