{"id":807144,"date":"2026-10-19T02:34:09","date_gmt":"2026-10-19T02:34:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/807144\/"},"modified":"2026-10-19T02:34:09","modified_gmt":"2026-10-19T02:34:09","slug":"daring-fireball-apple-issues-statement-on-duo-demand-far-outstripping-supply","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/807144\/","title":{"rendered":"Daring Fireball: Apple Issues Statement on Duo Demand Far Outstripping Supply"},"content":{"rendered":"<p>The Financial Times:<\/p>\n<p>Apple had originally promised delivery of the Duo by October 23,<br \/>\nbut within hours of orders opening, delivery times through Apple\u2019s<br \/>\nwebsite had slipped into late January. US mobile carriers also saw<br \/>\ndelivery times for new orders pushed back.<\/p>\n<p>\u201cThe pre-order demand for iPhone Duo, our first foldable iPhone,<br \/>\nhas been nothing short of extraordinary,\u201d Apple said in a<br \/>\nstatement. \u201cWe are working hard to get this revolutionary new<br \/>\nproduct into customers\u2019 hands as quickly as possible,\u201d it added.<\/p>\n<p>Of course Apple is going to play it this way. I would too. But no one other than Apple\u2019s operations teams knows how low the initial supply is. Just judging from my friends and my social media feeds, I think demand is quite strong for a device that starts at $2000. But I think initial supply is incredibly low.<\/p>\n<p>To that point, <a href=\"https:\/\/www.macrumors.com\/2026\/10\/17\/staff-warn-against-iphone-duo-walk-ins\/\" rel=\"nofollow noopener\" target=\"_blank\">Hartley Charlton has a nice scoop for MacRumors<\/a>:<\/p>\n<p>Apple Store employees told MacRumors that they have been advised<br \/>\nthat there will likely be no iPhone Duo stock available for<br \/>\nwalk-in purchases on launch day. Staff have been instructed to<br \/>\ndiscourage customers without pre-orders from coming in expecting<br \/>\nto buy the device, warning that they will be disappointed. [&#8230;]<\/p>\n<p>Warnings about a constrained launch began well before Apple<br \/>\nannounced the iPhone Duo. In early September, Nikkei Asia<br \/>\nreported that production had reached only <a href=\"https:\/\/www.macrumors.com\/2026\/09\/04\/iphone-ultra-production-extremely-limited\/\" rel=\"nofollow noopener\" target=\"_blank\">a few hundred<\/a><br \/>\ndevices per day in late August. Further <a href=\"https:\/\/www.macrumors.com\/2026\/09\/29\/iphone-duo-reportedly-facing-production-problems\/\" rel=\"nofollow noopener\" target=\"_blank\">production problems<\/a><br \/>\nemerged in late September.<\/p>\n<p>I suspect this means Apple is going to discourage, if not disperse, anyone attempting to camp out overnight on Thursday outside Apple stores.<\/p>\n<p>That said, a few hours after pre-orders opened Friday morning, ship dates went to January 25. They\u2019re still at January 25, as I write this Sunday afternoon. So it seems Apple expects to greatly increase production in the next two months. I bet a lot of those \u201cJanuary 25\u201d pre-orders wind up delivering weeks before that. Apple has a strong history of under-promising and over-delivering when new products are backordered.<\/p>\n<p class=\"smallprint\">\u2605 Sunday, 18 October 2026<\/p>\n","protected":false},"excerpt":{"rendered":"The Financial Times: Apple had originally promised delivery of the Duo by October 23, but within hours of&hellip;\n","protected":false},"author":2,"featured_media":807145,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[59,86,56,54,55],"class_list":["post-807144","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-gb","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/807144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=807144"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/807144\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/807145"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=807144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=807144"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=807144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}