{"id":809268,"date":"2026-10-21T03:18:19","date_gmt":"2026-10-21T03:18:19","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/809268\/"},"modified":"2026-10-21T03:18:19","modified_gmt":"2026-10-21T03:18:19","slug":"forbo-flooring-spotlights-creative-possibilities-of-custom-flooring","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/809268\/","title":{"rendered":"Forbo Flooring spotlights creative possibilities of custom flooring"},"content":{"rendered":"

From digitally printed floral and graphic patterns to photographic images and precision-cut inlays, flooring brand Forbo Flooring Systems<\/a> offers custom design possibilities to make flooring an \u201cintegral part of the identity and story of a space\u201d.<\/p>\n

Across Forbo\u2019s Flotex, Vinyl<\/a>, Entrance Flooring and Marmoleum<\/a> collections, the brand offers customisation techniques that incorporate graphics, branding and messaging upon a floor.<\/p>\n

Each technique creates custom floor designs that introduce graphic messaging in hospitality interiors<\/a>, direct visitors to a certain space, or help support orientation in education or healthcare settings.<\/p>\n

\"PatternedForbo\u2019s flooring enables a floor to become an \u201cintegral part of the identity and story of a space\u201d<\/p>\n

Forbo\u2019s flooring can also be used in a museum setting, distinguishing one exhibition from another, or used to reinforce a brand identity in a retail or workplace environment.\u00a0<\/p>\n

\u201cThe result is a floor that does more than provide a surface,\u201d said the brand.\u00a0<\/p>\n

\u201cIt can contribute to the character of an interior, communicate identity, support zoning and wayfinding, and connect different spaces through a coherent design language.\u201d<\/p>\n

\"PatternedForbo offers a number of customisable flooring collections<\/p>\n

The brand\u2019s Flotex flooring<\/a> has a densely flocked design, allowing detailed patterns, graphics and imagery to be reproduced at high resolution. In comparison, its vinyl collection is digitally printed, making it possible to translate more detailed bespoke patterns, graphics and imagery onto the material.<\/p>\n

Across its Marmoleum collections, Forbo uses a specific Aquajet technology that uses high-pressure water to precisely cut material, which can then be combined to form detailed designs.<\/p>\n

This enables Forbo to adapt flooring to specific colours and patterns to create individual graphics, imagery, logos or wayfinding.<\/p>\n

\"PatternedThe brand\u2019s flooring can be used to distinguish one exhibition in a museum from another<\/p>\n

\u201cThe technique makes it possible to translate a wide variety of ideas into the material, from geometric patterns and decorative elements to lettering, logos and intricate artwork,\u201d said Forbo of its Aquajet technology.<\/p>\n

\u201cDesigners can develop their own concept and work with colours from the Marmoleum palette to create an individual composition.\u201d<\/p>\n

\"PatternedThe flooring design helps define different areas of space<\/p>\n

Forbo also offers Coral Entrance Flooring, allowing a building\u2019s entrance to connect visually with its identity while helping prevent dirt and moisture from entering.<\/p>\n

\u201cDigital printing creates extensive graphic possibilities for Flotex and vinyl,\u201d said Forbo of its process. \u201cAquajet technology enables precise compositions in Marmoleum, while custom techniques for Coral bring individual design into the entrance area.\u201d<\/p>\n

\"Patterned\u00a0The flooring is designed to ensure the floor becomes an \u201cintegral part of the identity and story of a space\u201d<\/p>\n

Rather than presenting its collections as separate products, Forbo explained that projects often involve different flooring collections as part of one portfolio.<\/p>\n

For example, a project might begin with a customised entrance, continue with an individual floor design and use colour, graphics or patterns to define different zones and destinations.<\/p>\n

\"PatternedForbo flooring can help the flow throughout a space<\/p>\n

According to Forbo Flooring, the diversity of its collections allows designers the opportunity to choose the flooring material and technique that best suit both their creative vision and the functional requirements of the space.<\/p>\n

\u201cThe flooring can therefore contribute to aesthetics, identity, orientation and the overall experience of a space, while different products continue to respond to the functional requirements of each area,\u201d it added.<\/p>\n

Forbo Flooring explained that customisation can start at different levels. For example, designers can build on an existing Forbo design, adapting its colours, or develop something entirely new.<\/p>\n

\"PatternedForbo can print everything from floral and graphic patterns to photographic images on the floor<\/p>\n

\u201cDepending on the flooring type, an original graphic, photograph, pattern, illustration, logo or other visual concept can be translated into the floor,\u201d said the brand.<\/p>\n

As a result, this flexibility allows flooring to respond more closely to the architecture, identity and purpose of a space.<\/p>\n

\"PatternedForbo Flooring has also equipped London\u2019s Maritime Museum with its flooring<\/p>\n

To learn more about Forbo\u2019s custom flooring, visit its website<\/a>.<\/p>\n

Photography by Forbo Flooring Systems.<\/p>\n

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