{"id":817457,"date":"2026-10-29T10:02:10","date_gmt":"2026-10-29T10:02:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/817457\/"},"modified":"2026-10-29T10:02:10","modified_gmt":"2026-10-29T10:02:10","slug":"itv-seeks-to-continue-lucrative-emmerdale-set-tours","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/817457\/","title":{"rendered":"ITV seeks to continue lucrative Emmerdale set tours"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The producers of Emmerdale are hoping to continue its popular visitor tours which generate millions of pounds a year. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The set of the Yorkshire-based soap in Harewood, Leeds, attracts more than 40,000 visitors a year and fans can see behind the scenes of the fictional Emmerdale village, home to the famous Dingle family. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">ITV Studios has applied to Leeds City Council to continue the two-hour experience after the current planning permission expires and requested that visitors can also arrive by bike or on foot. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Emmerdale has been running since October 1972 and is watched by millions of people in 120 countries. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">According to the planning report, the tours contribute \u00a37.7m a year to the local tourist economy and have been running for more than 10 years. <\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The report said: &#8220;The Emmerdale Village Tour is a popular tourist attraction.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;It provides fans of the popular television continuing drama the opportunity to visit the exterior, particularly the core set at Emmerdale Village.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The report also said visitors could access the tour via car, bicycle, a public walking route or collection from a nearby bus stop, removing the need for coach travel.<\/p>\n","protected":false},"excerpt":{"rendered":"The producers of Emmerdale are hoping to continue its popular visitor tours which generate millions of pounds a&hellip;\n","protected":false},"author":2,"featured_media":817458,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[96,391,56,54,55],"class_list":["post-817457","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-entertainment","tag-tv","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/817457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=817457"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/817457\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/817458"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=817457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=817457"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=817457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}