{"id":98797,"date":"2025-08-28T13:32:27","date_gmt":"2025-08-28T13:32:27","guid":{"rendered":"https:\/\/www.newsbeep.com\/uk\/98797\/"},"modified":"2025-08-28T13:32:27","modified_gmt":"2025-08-28T13:32:27","slug":"what-to-do-when-the-click-disappears-surviving-seo-in-the-ai-driven-serp-search-engine-journal","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/uk\/98797\/","title":{"rendered":"What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP &#8211; Search Engine Journal"},"content":{"rendered":"<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMitwFBVV95cUxNRkh3ekZwSzlFcVBnX1ZxS1k2VG1NdXpaR2E5S1ZLdXFfREZxQWJrMnRQSFJ3VVBaQmRQZElKcnYxWE1hM3lIUmhzNnlydndQaFRfZWZGQVZMeXNaLXJjSTBYdGNBVDRXZkVHYmRrUERFenY2V2VJS0dtTmtpb09WdjBYVU5kcVByNXlmWTh4OWJoUzBVTkxTTlk3VTNqSFR0Y2hmaENRQlIzSDFwVGI4UENIa203UUU?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP<\/a>&nbsp;&nbsp;Search Engine Journal<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMicEFVX3lxTE5HbWVOaGQ3d2FzR0x6Nnp6cnNUYjhqUkwtSjlvQmEwVzAxOGNXTDRSVFNPTWRGbU5hajNTSE5tS0s2SExoZXdlMWktOWZ2ZkdJdmk5Vk5sX1N1bmZmMW5abHI0NHhsMmpWWWlwejhWUG8?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">Publishers race to counter \u2018Google Zero\u2019 threat as AI changes search engines<\/a>&nbsp;&nbsp;Financial Times<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMikwFBVV95cUxPWUttbGhYSFk0VXpzaEdqTXdyb284d24wQWlfamVRMHJqNHJPSEV0WEFNWWd6YURKNkdkWFpPUUNqbDRHakIzYk14c0VjRnBsTS0wVFE3MEdsdzU4WWtwb3NKUGxVM0R3SXJMbm1yR2w2Q3Bobms0RWVfWVNBMmZ6ay1rM0hlemJNemVhbkM4Y3BRUGs?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">What do you need to do to make sure your brand is AI-ready?<\/a>&nbsp;&nbsp;The Drum<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMioAFBVV95cUxNLWpCdThDUGs4VGJDOEhJZjRvWVB6Zmh3Y0lQMU9LQy1PYk5nNGdOeUo4cERKU1NpQ1ExOUNyaW1mOUc4aFlpTHFlZkhfU0VtRTJkRXdpX0d1Q2tSZ2k4TDFlcnBlNUkzcG5MMk1XQ3REbW9WcV8yenNLYnluLVVnMm01VGFQRGxFTXI3ZXZtUm5CQ212ZUliM3pnaTBxdGhh?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">Daily Mail owner calls for crackdown on Google AI after traffic tanks<\/a>&nbsp;&nbsp;The Telegraph<a href=\"https:\/\/news.google.com\/rss\/articles\/CBMieEFVX3lxTE5Sd3pVMlk0LTdvMTZrazR6QVkwdlJBOHlYYU04VE80YWRlVXRxTWp3cXRsdU50bVJSaXktQ2g3cEJvZ0d4c0lsN0trYWxZWnFmNXY5OHNyTkJVVmpCTHA3NmxRQk5EUHoycDM2ZnVjU1lZeVlud2ZuZg?oc=5\" target=\"_blank\" rel=\"nofollow noopener\">The fractured future of search: New rules for SEO in the AI age<\/a>&nbsp;&nbsp;Search Engine Land<\/p>\n","protected":false},"excerpt":{"rendered":"What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP&nbsp;&nbsp;Search Engine JournalPublishers race to counter&hellip;\n","protected":false},"author":2,"featured_media":98798,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[554,733,4308,86,56,54,55],"class_list":["post-98797","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-technology","tag-uk","tag-united-kingdom","tag-unitedkingdom"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/98797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/comments?post=98797"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/posts\/98797\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media\/98798"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/media?parent=98797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/categories?post=98797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/uk\/wp-json\/wp\/v2\/tags?post=98797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}