View of the former Pacific Beach Hotel Del Pacific in 1898. (Photo courtesy of the San Diego History Center)
In the late 19th century, the area now known as Pacific Beach consisted largely of undeveloped dunes, scattered scrub, and a small number of homes. Its transformation into a seaside destination began with the Pacific Beach Co., a development group formed to attract visitors and prospective residents to the coastal area.
Central to that effort was the construction of the Hotel Del Pacific in 1888, one of the earliest notable hotels built to draw people to the beachfront.
Located near the western end of Grand Avenue alongside the railroad line connecting Pacific Beach to downtown San Diego, the hotel offered early visitors ocean views, guest accommodations, and direct access to beach recreation.
A 1909 real estate ad advertising Pacific Beach. (Photo via Wikipedia/Public Domain)
Advertisements from the era emphasized affordable rail fares combined with room and meal rates, underscoring the importance of tourism to the young community. A notice published in the San Diego Union in 1890 promoted “choice rooms, with lovely ocean view; excellent meals,” along with picnic services, surf bathing, and a round-trip rail fare from San Diego for 25 cents.
The dance hall building is in the left quadrant; a wooden fence seperates dance hall building from the beach. Five thatched huts on the beach near shore. Back of photograph is labeled: “PACIFIC BEACH ap[p]rox. 1895 / Dance hall was located at the foot of the / present Garnet Ave. –Crystal Pier / Back of the dance hall can be seen the old / Round House of the San Diego, Old Town and / Pacific R.R. / Dance hall was later moved to the vicinity / of Lamont & Grand Ave., Pacific Beach together / with the two-story Hotel. The dance hall was torn down later. (Photo courtesy of the San Diego History Center)
Beyond lodging, the hotel served as a focal point for real estate promotion. Visitors were encouraged not only to enjoy the coast but to consider purchasing property and settling in the area. By 1898, the Union described the Hotel Del Pacific as “one of the nicest seaside hotels near San Diego,” noting that the motor railroad stopped directly in front of the building. Such descriptions reflected Pacific Beach’s growing appeal as a seasonal retreat and emerging residential community.
A Neighborhood Shift
The hotel’s role evolved as the neighborhood developed. By 1897, the structure was relocated inland to the intersection of Lamont and Hornblend streets, mirroring the shift toward a more centralized business and residential district. It continued to operate as lodging and later housed offices for local real estate firms, remaining a recognizable landmark for decades and serving as one of the area’s earliest organized community centers.
Local Lore
By the late 1920s, the hotel had fallen out of use and stood vacant, becoming part of local neighborhood lore. On Dec. 3, 1931, the Hotel Del Pacific was destroyed by fire, bringing an end to a building that had witnessed the community’s formative years.
Beachgoers gather north of Crystal Pier in Pacific Beach. (File photo by Chris Stone/Times of San Diego)
Today, few physical traces of the Hotel Del Pacific remain. Its significance endures in the broader story of Pacific Beach’s development — from isolated dunes and rail access to a thriving seaside neighborhood. Through period advertisements and contemporary newspaper accounts, the hotel’s history offers a glimpse into how early visitors experienced the coast and how tourism and real estate promotion helped shape the community that followed.
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Sources:
Pacific Beach Hotel history and timeline, thewebsters.us
Pacific Beach neighborhood development and railroad history, pbtowncouncil.org
San Diego Digital Archives, San Diego History Center
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