
Legion of Honor in Lincoln Park. Photograph by Steve Whittaker, @FAMSF. Image courtesy of the Fine Arts Museums of San Francisco.
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As the Super Bowl takes over San Francisco, the entire city is filled with exciting events. On Friday, one particularly star-studded event took over an iconic San Francisco art museum for a designer fashion show.
Thom Browne debuted his fall 2026 collection inside the Legion of Honor, welcoming major celebrities to the show. The fashion show is part of the GQ Bowl, a new fashion event during Super Bowl weekend. GQ Bowl kicked off last year with a Bode show in New Orleans, and for 2026, acclaimed designer Thom Browne showed his latest collection.
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The Legion of Honor served as an iconic backdrop for the fashion show, with NFL players and major celebrities like Teyana Taylor and Christian McCaffrey in attendance.
The Legion of Honor is one of San Francisco’s most well-known museums, regularly hosting major exhibitions. The museum recently celebrated its 100th anniversary and is known for its beautiful architecture and view of the bay. The museum is currently featuring Manet & Morisot through the end of February. The exhibition explores the similarities between the two painters and is a fascinating historical exploration of the art movement. In March, the museum will host a special floral exhibition to usher in spring, with creative bouquets displayed throughout the Legion of Honor and de Young.