If you live in California, especially Northern California, you’ve likely seen the billboards and ads featuring a simple, memorable line: “Something wrong? Call Anh Phoong.”Attorney and entrepreneur Anh Phoong says the slogan’s staying power still makes her smile.“It’s funny because it’s one of those things where when you hear it, you’re like, ‘Oh, that’s so cool.’ But it’s catchy,” Phoong said.Phoong credits her husband with coming up with the phrase during an at-home idea session that turned into a marketing breakthrough.“We always talk about this one night in the hot tub. We’re just bouncing off ideas,” she said. “And he was like, ‘Something wrong? Call Anh Phoong.’ … And I woke up like, ‘That’s it. Can’t get it out of my head.’ And so I always had to give him credit.”Ten years later, Phoong has grown into a well-known attorney and entrepreneur—success she says was fueled by the example set by her parents, Vietnamese refugees who arrived in the U.S. with little.“My parents… if you heard a lot of these Vietnam refugee immigrant stories—came with nothing, came on a boat, came with nothing,” Phoong said.She says their sacrifices shaped how she approaches work and business.“I think a lot of what I’ve learned in life and just about business and hard work and ethics really stems from where my parents came from,” she said. “They had to work hard and make a living.”Phoong is now adding a new milestone to her story—one that’s making NBA history. Anh Phoong Law has become the first AAPI woman-owned business to sponsor an NBA jersey, with a patch appearing on Sacramento Kings jerseys.For Phoong, a mother of three, the Kings partnership isn’t just about advertising or basketball. She says it’s about using a high-visibility platform to elevate women.“It wasn’t just about being on a jersey,” Phoong said. “The patch is going to represent women empowerment.”She says that mission has been part of her brand from the start—especially the importance of women being seen and heard.“From day one, putting the billboards out there, it’s so important to make sure women are known and seen and visible,” she said. “We have voices… that were heard—putting ourselves out there.”Phoong says the sponsorship also has a direct community impact: A portion of each jersey sale will be donated to two local nonprofits that support women—Single Mom Strong and My Sister’s House.My Sister’s House provides services related to domestic violence, sexual assault and sex trafficking, Phoong noted.And she says that’s the real purpose behind the deal.“That’s exactly why I did the sponsorship,” she said. “As much as it looks like, ‘Oh, it’s highlighting the law,’ it’s all highlighting other women, other nonprofits—using my platform to benefit others.”After the season ends, Anh Phoong says her law firm will continue its push for women’s empowerment, including hosting girls basketball clinics and a Women’s Empowerment Day.See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel

If you live in California, especially Northern California, you’ve likely seen the billboards and ads featuring a simple, memorable line: “Something wrong? Call Anh Phoong.”

Attorney and entrepreneur Anh Phoong says the slogan’s staying power still makes her smile.

“It’s funny because it’s one of those things where when you hear it, you’re like, ‘Oh, that’s so cool.’ But it’s catchy,” Phoong said.

Phoong credits her husband with coming up with the phrase during an at-home idea session that turned into a marketing breakthrough.

“We always talk about this one night in the hot tub. We’re just bouncing off ideas,” she said. “And he was like, ‘Something wrong? Call Anh Phoong.’ … And I woke up like, ‘That’s it. Can’t get it out of my head.’ And so I always had to give him credit.”

Ten years later, Phoong has grown into a well-known attorney and entrepreneur—success she says was fueled by the example set by her parents, Vietnamese refugees who arrived in the U.S. with little.

“My parents… if you heard a lot of these Vietnam refugee immigrant stories—came with nothing, came on a boat, came with nothing,” Phoong said.

She says their sacrifices shaped how she approaches work and business.

“I think a lot of what I’ve learned in life and just about business and hard work and ethics really stems from where my parents came from,” she said. “They had to work hard and make a living.”

Phoong is now adding a new milestone to her story—one that’s making NBA history. Anh Phoong Law has become the first AAPI woman-owned business to sponsor an NBA jersey, with a patch appearing on Sacramento Kings jerseys.

For Phoong, a mother of three, the Kings partnership isn’t just about advertising or basketball. She says it’s about using a high-visibility platform to elevate women.

“It wasn’t just about being on a jersey,” Phoong said. “The patch is going to represent women empowerment.”

She says that mission has been part of her brand from the start—especially the importance of women being seen and heard.

“From day one, putting the billboards out there, it’s so important to make sure women are known and seen and visible,” she said. “We have voices… that were heard—putting ourselves out there.”

Phoong says the sponsorship also has a direct community impact: A portion of each jersey sale will be donated to two local nonprofits that support women—Single Mom Strong and My Sister’s House.

My Sister’s House provides services related to domestic violence, sexual assault and sex trafficking, Phoong noted.

And she says that’s the real purpose behind the deal.

“That’s exactly why I did the sponsorship,” she said. “As much as it looks like, ‘Oh, it’s highlighting the law,’ it’s all highlighting other women, other nonprofits—using my platform to benefit others.”

After the season ends, Anh Phoong says her law firm will continue its push for women’s empowerment, including hosting girls basketball clinics and a Women’s Empowerment Day.

See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel