The Women’s Sweet 16 and Elite 8 rounds of March Madness have brought a surge of visitors to Sacramento, significantly boosting hotel stays across the city.”We’ve had great fan bases traveling in from all over the country,” said David Eadie of Visit Sacramento.With games being played at Golden 1 Center, more attention is turning to Sacramento, resulting in more than 13,000 hotel stays.Jeroen Gerrese, general manager of the Sheraton Grand, highlighted the impact on local hotels.”We’ve been sold out since Wednesday, and we have 505 rooms. And I think that goes for downtown. And it’s about 3,000 plus rooms downtown in the immediate vicinity around Golden One,” he said.”I got the pre-sale tickets, I started looking and booked it immediately,” said Duke fan Jason Naumann. Gerrese, who is also president of the Sacramento Hotel Association, said he has seen a boost since the start of the tournament.”All the hotels benefit when they play at Golden 1. So I think we share the wealth,” he said.”I prepaid, and it was great. It was a total of $174,” said March Madness attendee Nia Ford.Eadie noted Sacramento has previously bid to host the Women’s Final Four.”Several years ago, we were a finalist for the Women’s Final Four here in Sacramento. We’re going to be part of that bid process again coming up soon,” he said.Sacramento is set to host more March Madness games in the future, including the men’s first and second rounds in 2027, which could further increase demand for hotels.”The hotels are a big piece for the Women’s Final Four. Sacramento does have the capacity to host that. It’s an event that would really kind of take over the city,” Eadie said.”What we really need is a 300 to 400 room hotel, and that will hopefully propel us to the next level,” Gerrese said.Visit Sacramento estimates this year’s March Madness weekend will generate more than $10 million in economic impact for the city.See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel
SACRAMENTO, Calif. —
The Women’s Sweet 16 and Elite 8 rounds of March Madness have brought a surge of visitors to Sacramento, significantly boosting hotel stays across the city.
“We’ve had great fan bases traveling in from all over the country,” said David Eadie of Visit Sacramento.
With games being played at Golden 1 Center, more attention is turning to Sacramento, resulting in more than 13,000 hotel stays.
Jeroen Gerrese, general manager of the Sheraton Grand, highlighted the impact on local hotels.
“We’ve been sold out since Wednesday, and we have 505 rooms. And I think that goes for downtown. And it’s about 3,000 plus rooms downtown in the immediate vicinity around Golden One,” he said.
“I got the pre-sale tickets, I started looking and booked it immediately,” said Duke fan Jason Naumann.
Gerrese, who is also president of the Sacramento Hotel Association, said he has seen a boost since the start of the tournament.
“All the hotels benefit when they play at Golden 1. So I think we share the wealth,” he said.
“I prepaid, and it was great. It was a total of $174,” said March Madness attendee Nia Ford.
Eadie noted Sacramento has previously bid to host the Women’s Final Four.
“Several years ago, we were a finalist for the Women’s Final Four here in Sacramento. We’re going to be part of that bid process again coming up soon,” he said.
Sacramento is set to host more March Madness games in the future, including the men’s first and second rounds in 2027, which could further increase demand for hotels.
“The hotels are a big piece for the Women’s Final Four. Sacramento does have the capacity to host that. It’s an event that would really kind of take over the city,” Eadie said.
“What we really need is a 300 to 400 room hotel, and that will hopefully propel us to the next level,” Gerrese said.
Visit Sacramento estimates this year’s March Madness weekend will generate more than $10 million in economic impact for the city.
See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel