Bonneville International has named Jim Richmond as Senior Vice President and Market Manager for its Sacramento cluster, which includes AC “Mix 96” KYMX, hot AC “Now 100.5” KZZO, “New Country 105.1” KNCI, and “Sactown Sports” KHTK (1140). Richmond takes over leadership of the market after five years as Director of Sales in Bonneville’s Seattle operations.
In Seattle, Richmond oversaw revenue for “NewsRadio 97.3” KIRO-FM, “Seattle Sports 710” KIRO, talk “Seattle Red 770” KTTH, and MyNorthwest.com. He brings extensive leadership experience from prior roles in San Francisco, Denver, and Seattle media markets. Before entering broadcasting, Richmond worked as a stockbroker, giving him a diverse professional background.
Bonneville President & COO Tanya Vea praised Richmond’s appointment, saying, “Jim has shown himself to be an excellent leader, and his background is the perfect fit. I’m confident that he will build on the strengths of the market, developing the business and the culture at Bonneville Sacramento.”
Richmond expressed excitement about his new role, noting, “These stations have a meaningful connection to the community, and I look forward to supporting our people, growing our digital presence, and serving listeners wherever they are across every platform with purpose and innovation.”