Photo credits Jon Viscott via Flickr
West Hollywood is serving up Pride season with a sweet surprise, and it’s completely free. The beloved WeHo Pride Ice Cream Truck is officially back!
And it’s bringing rainbow vibes, frozen treats, and photo-worthy moments across Los Angeles this May ahead of the city’s massive Pride celebrations in June.
From Long Beach to Runyon Canyon, fans can track down the colorful truck and score complimentary scoops of Happy Ice while soaking up early Pride festivities.
Free scoops are rolling through L.A.
The City of West Hollywood announced the return of its fan-favorite WeHo Pride Ice Cream Truck, offering free frozen treats at pop-up stops around Southern California throughout May.
The truck is making appearances across WeHo. And the treats are completely free while supplies last.
First-come, first-served!🍦🌈
Catch the WeHo Pride Ice Cream Truck serving FREE scoops of Happy Ice on Saturday, May 16, Sunday, May 17, and Saturday, May 23 at various locations around town! 👀
👉 Stay tuned on all things WeHo Pride at https://t.co/W1BkO1gR4b 🌈🌈🌈 pic.twitter.com/dMnnjwKv2a
— City of West Hollywood (@WeHoCity) May 15, 2026
The colorful ice cream campaign is helping kick off the countdown to WeHo Pride 2026, which returns June 5–7 with an entire weekend packed with celebrations, performances, community events, and parades.
This year’s festivities will once again take place around West Hollywood Park and along Santa Monica Boulevard.
Visitors can expect:
The free WeHo Pride Street Fair
The Women’s Freedom Festival
The Dyke March
The iconic WeHo Pride Parade
The OUTLOUD Music Festival
Grab a scoop & snap some pics
The Pride truck isn’t just handing out frozen desserts. It’s also designed as a rolling photo-op packed with rainbow branding and summer energy.
Whether you’re heading to brunch, hiking at Runyon, or browsing the Melrose Trading Post, this is one of the easiest ways to jump into Pride season early without spending a dime.
Upcoming WeHo Pride Ice Cream Truck Stops
📅 May 23, 2026 — 12 PM to 2 PM
📍 Runyon Canyon Park
📅 May 23, 2026 — 4 PM to 6 PM
📍 Los Angeles LGBT Center