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ROCHESTER, Mich. – Oakland University Athletics has officially signed a multi-year contract with adidas, with BSN SPORTS positioned as the exclusive supplier of uniforms, apparel, footwear, accessories, and equipment for all 18 Golden Grizzly varsity programs through the assistance of College Sports Solutions.
“Oakland Athletics is very excited to start its partnership with adidas and BSN,” said Director of Athletics Steve Waterfield. “With adidas, Golden Grizzlies student-athletes will have apparel and products that offer world-class technology and designs as the student-athletes prepare and compete for championships. An industry leader, BSN’s extensive product inventory and sophisticated operations will significantly benefit our sports programs and student-athletes, and make it easier for Golden Grizzlies fans everywhere to have access to Oakland Athletics and Golden Grizzlies-branded apparel and products.”
Through this dual partnership, BSN SPORTS — the industry-leading team distributor serving over 1,100 collegiate programs — will manage the logistics and supply chain for Oakland’s athletic programs, ensuring the Golden Grizzlies remain at the forefront of sports innovation and style through timely access and delivery behind every order.
“We appreciate Oakland Athletics and adidas trusting us to deliver for the program,” said Erika Whyte, who serves as senior director of the BSN SPORTS collegiate division. “Whether you’re on the court, the sideline, or in the stands, you’ll have access to the latest Golden Grizzlies apparel and products to ensure you show up ready for gameday.”
About adidas
adidas is a global designer and developer of athletic and lifestyle footwear, apparel, and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, adidas engineers the best in high-performance products to make athletes better, faster, and stronger, and creates a range of classic and fresh lifestyle and high-fashion lines.
About BSN SPORTS
BSN SPORTS is a leading distributor and manufacturer of sporting goods, apparel, and equipment that serves more than 1,100 collegiate partners nationwide. With a focus on game-changing partnerships, one of the widest selections of private and leading brands, and a one-stop-shop model, BSN SPORTS has helped elevate team sports participation for more than 150,000 teams and organizations nationally at all levels of competition since 1972. For more information, visit BSNSPORTS.com.
How to Follow Oakland Athletics: For complete information on Oakland University Athletics, follow the department on X at @GoldenGrizzlies. The Golden Grizzlies are also on Instagram.