Today we’d like to introduce you to Britt Cyk.
Hi Britt, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I studied studio art in college, but always knew I’d channel my eye for color and design into a career in fashion. After a couple fashion related internships, I moved to New York right after graduation to work as a styling assistant, eventually joining Madewell full-time. Over nearly a decade there, I worked my way up from styling assistant to styling e-commerce, and eventually editorial campaigns.
Throughout that time, I continued painting and illustrating on the side, taking on commissions whenever I could. During the pandemic, when styling work paused, my illustration business took off. Even after returning to full-time styling, I kept growing that side of my career.
After almost ten years at Madewell, I was ready for a change. I moved to Los Angeles, went freelance, and built a career that balances both styling and illustration. Today my work is split between the two, styling e-commerce and editorial campaigns for fashion, accessory, and beauty brands, while creating illustrations for everything from CPG packaging and websites to social content and event materials. I feel incredibly lucky that my two creative passions constantly inspire and strengthen one another.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely hasn’t been a completely smooth road. The biggest challenge was transitioning from the stability of a full-time job to freelancing. After spending nearly a decade in one place, I was used to having a structured schedule, a steady paycheck, and a team to support me. Going freelance meant learning to manage my own time, wear all the hats, and constantly put myself out there to find new clients and opportunities. I also had to get comfortable with the natural ebb and flow of freelance work. Some months, every project seemed to come in at once, while others were much quieter. Learning to enjoy those slower periods instead of fearing the and trusting that the busy seasons would come again has been one of the biggest mindset shifts. It was intimidating at first, but it also pushed me to grow in many ways. Looking back, taking that leap was one of the best decisions I’ve made.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
As a stylist, I create looks for e-commerce and editorial imagery for fashion, accessory, and beauty brands, working with clients including Birkenstock, STATE Bags, LONA Beauty, and more.
As an illustrator, my work spans everything from CPG packaging and website illustrations to social content, custom merchandise, and event materials for brands like Riley’s Dressings & Marinades, Dancing Wine, Visit Big Sky, Left On Friday, and Callidae.
Whether I’m styling a campaign or creating an illustration, I love collaborating with brands to bring their vision to life while adding my own perspective. My goal is always to create thoughtful, visually engaging work that tells a story and feels authentic to the brand.
Can you tell us more about what you were like growing up?
I’ve always been drawn to anything creative. As a kid, you could usually find me doing arts and crafts, drawing, or painting, and I was almost always covered in paint. I was on the quieter side, but also playful and imaginative, and I always knew I wanted to pursue a creative path. As I got older, my love of art expanded into fashion. I became fascinated by clothes, personal style, and the way color, texture, and design can tell a story. Looking back, it’s easy to see how those two passions naturally evolved into the work I do today.
Pricing:
My styling is a date rate
My illustration is a project based rate
Contact Info:
Image Credits
Riley’s dressings and Marinades. Callidae website homepage.
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