Nominations can be submitted through the company’s website and must include an explanation of why the teacher should be selected and a link to the teacher’s classroom wish list.

“Teachers give so much to their students, often reaching into their own pockets to make sure their students have what they need in the classroom,” Katherine Conchas, the company’s brand marketing manager and Hero Helps coordinator, said in a statement. “Our goal was to recognize teachers in each of our service areas, showing them that their dedication does not go unseen or unappreciated.”