“Alameda has such a strong sense of local pride, and we wanted to build something that matched that,” Amber Woolcock, vice president of LuxFit, said in a statement. “This isn’t a copy-paste of our San Francisco locations. We designed this space around how this community actually lives, trains, and spends time together.”

Luxfit distinguishes itself from other gyms through a diverse program of fitness classes such as HYROX, Oh She Lifts and Outdoor DRIIP.