National Storage has locked in as the first Australian partner of the championship-winning Los Angeles Rams, ahead of the first-ever NFL regular season game in Australia, set to kick off at the Melbourne Cricket Ground (MCG) in 2026.
The renewed partnership extends through to March 2027 and cements National Storage as the first official partner of the Los Angeles Rams in Australia and New Zealand, and an official international partner of the Los Angeles Rams.
As Australia and New Zealand’s largest self-storage operator, National Storage’s deep community root’s across the country, make the partnership a natural fit as the Rams strengthen their engagement with Australian fans.
The 2026 game at the MCG marks a historic moment for Australian sport, with both organizations set to collaborate on digital and social campaigns showcasing behind-the-scenes content, player features, fan activations and Melbourne-based experiences.
National Storage Managing Director Andrew Catsoulis said the partnership is a defining moment for the sport in Australia.
“The chance to partner with a team of the Los Angeles Rams’ calibre doesn’t come around often and we’re proud to stand alongside one of the most recognizable franchises in world sport as Australia prepares for its first regular season NFL game,” Andrew said.
“This is a milestone moment for National Storage, having the Rams take the field at the MCG is something few of us imagined happening here, which makes it all the more exciting to play a role in bringing it to life.
“National Storage has a long track record of backing great teams and great moments and partnering with the Rams is an extension of that commitment as we look forward to a big build-up to 2026 and a game week that will have fans glued to every play.”
The announcement builds on a successful first year of collaboration, including the sold-out Los Angeles Rams Fan Combine in June 2025, presented by National Storage, which saw 2,000 fans take part in their first taste of Rams football on Australian turf.
“Australia has one of the most passionate and fast-growing NFL fan communities anywhere in the world and partnering with National Storage gives us a trusted and deeply connected Australian partner as we continue to expand the Rams footprint here,” Chris Edwards, Senior Director, Global Partnerships, Los Angeles Rams
“Their commitment to fans and community aligns with who we are as a club, and together we’re looking forward to creating meaningful experiences for Australian supporters as the momentum builds toward this historic game and beyond.”