AND WAS TREATED THERE AT THE SCENE. SAC RT AND LAW ENFORCEMENT ARE LAUNCHING A CAMPAIGN TO PROTECT PEOPLE FROM HUMAN TRAFFICKING. JANUARY IS HUMAN TRAFFICKING AWARENESS MONTH. A NEW CAMPAIGN IS GOING LIVE NOW IN MANY LANGUAGES ACROSS COMMUNITIES. MOST AT RISK FOR THIS. THIS HIGHLIGHTS THE SIGNS OF HUMAN TRAFFICKING AND WHERE TO TURN FOR HELP. THE ADS WILL BE ON BUSSES AND TRAINS. RIDERS CAN ALSO REPORT POSSIBLE HUMAN TRAFFICKING INCIDENTS ON THE ALERT. SAC RT APP. THE GOAL IS TO REACH SURVIVORS AND EDUCATE THE PUBLIC, ALL WHILE PROVIDING TRAUMA INFORMED SUPPORT. OUR RIDERS ARE OUR NEIGHBORS. THEY’RE OUR FRIENDS. THEY’RE OUR FAMILY AND THEIR SAFETY IS OF THE UTMOST IMPORTANCE TO US. IT’S A TOP PRIORITY. HUMAN TRAFFICKING IS A CRIME THAT HIDES IN PLAIN SIGHT, OFFICIALS SAY. IF YOU OR SOMEONE YOU KNOW MAY BE A VICTIM OF HUMAN TRAFFICKING, OR IF YOU SUSPECT TRAFFICKING, CALL THE NATIONAL HOTLINE. THE NUMBER

Sacramento launches human trafficking awareness campaign on public transit

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Updated: 4:15 PM PST Jan 15, 2026

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Sacramento Regional Transit and law enforcement have launched a new campaign during Human Trafficking Awareness Month to protect individuals from human trafficking, with ads in multiple languages appearing across communities most at risk.The campaign aims to highlight the signs of human trafficking and provide information on where to seek help, with advertisements displayed on buses and trains. Riders can report potential human trafficking incidents using the Alert SacRT app. The initiative seeks to reach survivors, educate the public, and offer trauma-informed support.”Our riders are our neighbors, they’re our friends, they’re our family, and their safety is of the utmost importance to us. It’s a top priority. Human trafficking is a crime that hides in plain sight,” said Rick Jennings, SacRT board chair and Sacramento City Councilmember.Officials urge anyone who may be a victim of human trafficking or suspects trafficking activity to call the National Human Trafficking Hotline at 1-888-373-7888. In emergencies, individuals should call 911.KCRA 3 Investigates documentary “Escaping The Blade” covers the issue of sex trafficking in Sacramento County. Watch the full report here.See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel

Sacramento Regional Transit and law enforcement have launched a new campaign during Human Trafficking Awareness Month to protect individuals from human trafficking, with ads in multiple languages appearing across communities most at risk.

The campaign aims to highlight the signs of human trafficking and provide information on where to seek help, with advertisements displayed on buses and trains.

Riders can report potential human trafficking incidents using the Alert SacRT app. The initiative seeks to reach survivors, educate the public, and offer trauma-informed support.

“Our riders are our neighbors, they’re our friends, they’re our family, and their safety is of the utmost importance to us. It’s a top priority. Human trafficking is a crime that hides in plain sight,” said Rick Jennings, SacRT board chair and Sacramento City Councilmember.

Officials urge anyone who may be a victim of human trafficking or suspects trafficking activity to call the National Human Trafficking Hotline at 1-888-373-7888. In emergencies, individuals should call 911.

KCRA 3 Investigates documentary “Escaping The Blade” covers the issue of sex trafficking in Sacramento County. Watch the full report here.

See more coverage of top California stories here | Download our app | Subscribe to our morning newsletter | Find us on YouTube here and subscribe to our channel