Published Sep. 24, 2026at5:00am
The Standard has acquired Marin Lately, the satirical site that built a loyal following by skewering life north of the Golden Gate. Today it relaunches as San Francisco Currently, at www.sfcurrently.com (opens in new tab) with a bigger beat: the whole Bay Area.
San Francisco deserves great journalism and, we think, to be able to laugh at itself. Think The Onion for a city where people are trying to live forever while predicting the end of humanity.
Patrick Heij, Marin Lately’s creator, is joining The Standard full time to lead Currently. He’ll work with The Standard’s editorial team as he expands the site’s scope.
Currently will live on its own website, with a clear separation between its satire and The Standard’s news coverage, and all Marin Lately subscribers will get access to Currently from today forward. Readers of The Standard will continue to get our great reporting. Readers of Currently will be in on the joke. Over time, The Standard will explore how to integrate with Currently more closely to give readers easy access to both big scoops and hard laughs.
Marin Lately understands something essential about local humor: You have to know a place really well to make fun of it properly. Heij, who was born and raised in San Francisco and whose San Francisco childhood was, at times, the feature of his mom’s longtime Chronicle column, knows that as well as anyone.
We’ll now bring that sensibility to more of the Bay Area: its ambition, its contradictions, and its exquisite self-seriousness. There is, to put it mildly, plenty of material.
We look forward to welcoming you to Currently for a good laugh.