Every week, Tito Rodriguez distributes free groceries and clothing to hundreds of people in Long Beach, through his Local Hearts Foundation.
He does this and other good work all year long. But what he’s become viral for is being known as the “Hood Santa”.
During the holiday season, “Hood Santa” pops out at different locations in Long Beach, giving young families toys, and even cash to strangers in the area.
Because of his philanthropic work, “Hood Santa” has over 100,000 followers on Instagram.