Long Beach has launched a new art installation program that strives to revitalize business corridors with vacant storefronts.<\/p>\n
The Department of Economic Development and Opportunity, in partnership with the Arts Council for Long Beach, announced this month the Vacancy to Vibrancy Storefront Program<\/a> \u2013 a new initiative that will help transform those vacant commercial properties into visually engaging community assets through art installations created by local artists.<\/p>\n The program provides property owners with free-of-cost vinyl window wraps designed to enhance curb appeal, deter vandalism and attract new tenants to the city\u2019s diverse business corridors, according to a Dec. 4 press release. Eligible property owners can apply to have their storefronts temporarily wrapped in artwork inspired by Long Beach\u2019s unique neighborhoods, culture and history.<\/p>\n \u201cThe Vacancy to Vibrancy Storefront Program is a creative and community-driven initiative to bring life and color back to our commercial spaces,\u201d Mayor Rex Richardson said. \u201cBy connecting local artists and property owners, we\u2019re turning vacant storefronts into opportunities for creativity, connection and economic growth.\u201d<\/p>\n Property owners interested in participating can review eligibility requirements and apply online<\/a>. Some of those requirements include being a vacant commercial building or storefront at ground level or along a pedestrian pathway, being vacant for a minimum of 6 months and providing proof of ownership.<\/p>\n Department staff will lead the application and selection process to identify suitable vacant commercial properties, while Arts LB will manage artist engagement, design and installation, according to the press release. Applications will be reviewed as they are received, generally within 60 to 90 days.<\/p>\n Preference will be given to long-term vacancies located along key commercial corridors, the city said, and applications will remain open until all funds are exhausted. Once a vacant property is leased, the art installation will be removed.<\/p>\n \u201cThe goal is to enhance the beauty and vibrancy of Long Beach\u2019s unique and authentic commercial corridors,\u201d Bo Martinez, director of the Economic Development and Opportunity Department, said in a statement. \u201cBy integrating local art into these spaces, we are supporting homegrown talent, strengthening the vitality of our neighborhood marketplaces and demonstrating that Long Beach is a city that welcomes and celebrates businesses.\u201d<\/p>\n The Vacancy to Vibrancy Storefront Program builds on the department\u2019s broader revitalization and small business support efforts, officials said, including the BizCare Program and Visual Improvement Program, which assist businesses and property owners in maintaining attractive and welcoming spaces.<\/p>\n