{"id":181543,"date":"2026-02-17T15:22:07","date_gmt":"2026-02-17T15:22:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/181543\/"},"modified":"2026-02-17T15:22:07","modified_gmt":"2026-02-17T15:22:07","slug":"anaheim-farmers-market-shows-small-businesses-love-at-valentines-event-lifestyle","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/181543\/","title":{"rendered":"Anaheim farmers market shows small businesses love at Valentine\u2019s event | Lifestyle"},"content":{"rendered":"<p dir=\"ltr\">Music filled the Anaheim Farmers Market just in time for their annual Valentine\u2019s Day event, \u201cCupid\u2019s Row,\u201d on Thursday afternoon.<\/p>\n<p dir=\"ltr\">Held annually on Center Street Promenade and showcasing many small businesses and vendors, the idea began in 2022 and has been a popular event since then.<\/p>\n<p dir=\"ltr\">&#8220;Cupid\u2019s Row&#8221; is a Valentine\u2019s Day-inspired event that celebrates the theme of love. It features small businesses that sell handcrafted products and thoughtful gifts people can purchase for their loved ones.<\/p>\n<p dir=\"ltr\">\u201cWe wanted to incorporate fun themes to our farmers market to kind of draw in a new crowd and make things fun and tie in like different decorations and activities,\u201d said Sierra Serda, the events manager of the farmers market.\u00a0<\/p>\n<p dir=\"ltr\">\u00a0The event included handmade products, food and produce, showcasing a variety of products while highlighting small businesses. Vendors were able to join the event by signing up on their website.<\/p>\n<p dir=\"ltr\">\u201cA lot of the times we&#8217;ll publish our calendar of events for the year, and vendors will reach out wanting to join certain events,\u201d said Julia Santana, the event and creative coordinator. \u201cIf we need a specific type of vendor that we&#8217;re looking for, we&#8217;ll scout them out on social media or wherever we can find them.\u201d<\/p>\n<p dir=\"ltr\">Some small business owners agreed that &#8220;Cupid\u2019s Row&#8221; and the farmers market highlight vendors well, such as Dana Martin, owner of Crown Hustle, who shared how vending at the market is a great opportunity.<\/p>\n<p dir=\"ltr\">\u201cThis is my first time at the farmers market,\u201d Martin said. \u201cI think this is such a great opportunity for a small business owner to showcase our goods.\u201d\u00a0<\/p>\n<p dir=\"ltr\">Events like this bring in a new crowd to the market and provide a new type of exposure. Event Assistant George Menjivar shared how &#8220;Cupid\u2019s Row&#8221; has brought the market more traffic.\u00a0<\/p>\n<p>\u201cThis one has definitely had a higher turnout compared to just a regular farmers market,\u201d Menjivar said.<\/p>\n<p dir=\"ltr\">Aside from highlighting small businesses, the farmers market also has their section of produce that can be purchased. The market also accepts EBT as a form of payment for produce through the market\u2019s program called \u201cMarket Match.\u201d<\/p>\n<p dir=\"ltr\">Market Match is a program through the CalFresh EBT program that allows people to use their EBT card at the farmers market. Shoppers head to the information booth and can pull a certain amount of money from their EBT card to use at the market.<\/p>\n<p>The amount pulled is given in EBT tokens and can be used across booths at the market. With Market Match, individuals are able to have up to $15 worth of free produce. This can total to $720 a year worth of free produce.<\/p>\n<p dir=\"ltr\">\u201cIt&#8217;s essentially a grant that&#8217;s given to us by the state, and it helps us to match people&#8217;s benefits so that they could get free fruits and vegetables through those market match vouchers,\u201d Santana said.<\/p>\n<p dir=\"ltr\">The Anaheim Farmers Market describes themselves more than just a farmers market, but as a well-rounded environment that serves the community. The farmers market takes place every Thursday from 11 a.m. to 3 p.m.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Music filled the Anaheim Farmers Market just in time for their annual Valentine\u2019s Day event, \u201cCupid\u2019s Row,\u201d on&hellip;\n","protected":false},"author":2,"featured_media":181544,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[163,165,164,74236],"class_list":["post-181543","post","type-post","status-publish","format-standard","has-post-thumbnail","category-anaheim","tag-anaheim","tag-anaheim-headlines","tag-anaheim-news","tag-valentine"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=181543"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181543\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/181544"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=181543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=181543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=181543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}