{"id":181687,"date":"2026-02-17T17:33:10","date_gmt":"2026-02-17T17:33:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/181687\/"},"modified":"2026-02-17T17:33:10","modified_gmt":"2026-02-17T17:33:10","slug":"blog-hobby-lobby-called-california-off-limits-then-visalia-broke-sales-records","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/181687\/","title":{"rendered":"BLOG: Hobby Lobby called California &#8220;off limits&#8221; \u2014 then Visalia broke sales records"},"content":{"rendered":"\n<p>\t\t\t\t\t\t<img width=\"1140\" height=\"502\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/02\/steve-green-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"three men speaking, one with their back to the camera, the other in profile\" decoding=\"async\" fetchpriority=\"high\"  \/>\t\t\t\t\t\t<\/p>\n<p class=\"attach_desc\">Hobby Lobby President Steve Green, center, speaks with attendees at a private event in Fresno Monday night ahead of his keynote address at the Fresno-Clovis Prayer Breakfast Tuesday morning. Photo by Gabriel Dillard<\/p>\n<p>When Hobby Lobby decided to open its first store in California, the Green family didn\u2019t head for Los Angeles or San Francisco. They chose Visalia.<\/p>\n<p>For a family-owned company deeply rooted in Oklahoma City\u2019s conservative business culture, California had a reputation for being among the most challenging states for business, with a cultural and political landscape different from the company\u2019s heartland roots. Hobby Lobby President Steve Green\u2019s attorney wasn\u2019t enthusiastic about the idea. Neither was his mother, Barbara Green.<\/p>\n<p>\u201cCalifornia was off limits,\u201d Green joked to an audience in Fresno Monday night. \u201cWe weren\u2019t ready to go into a foreign country.\u201d<\/p>\n<p>When they finally made the leap in January 2011, the Visalia store made an impression, setting a company record for first-store sales.<\/p>\n<p>\u201cCalifornia has been exceptional to us,\u201d Green said. \u201cThe Valley is a good territory for us.\u201d<\/p>\n<p>Three more California locations followed that same fall. Today, Hobby Lobby operates 69 stores in California, the most recent opening just last Friday in Montebello, east of Los Angeles, in a former Big Lots location.<\/p>\n<p>Green was speaking at a private event in Fresno Monday night ahead of his keynote address at the annual Fresno-Clovis Prayer Breakfast Tuesday morning, where he expanded on themes of faith, family and the unlikely journey of a business that started with a $600 loan in a garage making miniature picture frames.<\/p>\n<p>Green was candid about moments that tested the company\u2019s survival \u2014 economic downturns, COVID-19 and a landmark Supreme Court battle.<\/p>\n<p>The legal fight centered on the company\u2019s religious objections to a federal requirement that employers provide health insurance coverage for morning-after pills and IUDs \u2014 products the Green family considers a form of abortion. The battle ultimately reached the Supreme Court, which ruled 5-4 for Hobby Lobby\u2019s in 2014. It was, Green acknowledged, a fight the family never wanted. Facing $1.5 million in daily fines for noncompliance, the legal battle, he said, \u201cled us to sue the government that we love.\u201d<\/p>\n<p>Through it all, Green said the company\u2019s guiding principle \u2014 set by his father, Hobby Lobby founder David Green \u2014 has remained constant.<\/p>\n<p>\u201cWe are only stewards of what God has entrusted to us,\u201d he said. \u201cLive with an open hand with your business.\u201d<\/p>\n<p>About 2,650 people gathered at Tuesday\u2019s prayer breakfast at the Fresno Convention Center, beginning at 7 a.m.<\/p>\n<p>\t\t\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Hobby Lobby President Steve Green, center, speaks with attendees at a private event in Fresno Monday night ahead&hellip;\n","protected":false},"author":2,"featured_media":181688,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[112,114,113,86120,86121],"class_list":{"0":"post-181687","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fresno","8":"tag-fresno","9":"tag-fresno-headlines","10":"tag-fresno-news","11":"tag-hobby-lobby","12":"tag-steve-green"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=181687"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181687\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/181688"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=181687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=181687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=181687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}