{"id":181729,"date":"2026-02-17T18:01:07","date_gmt":"2026-02-17T18:01:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/181729\/"},"modified":"2026-02-17T18:01:07","modified_gmt":"2026-02-17T18:01:07","slug":"penske-media-opens-movie-theater-in-los-angeles","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/181729\/","title":{"rendered":"Penske Media Opens Movie Theater in Los Angeles"},"content":{"rendered":"

\n\tA new state-of-the-art movie theater that seats up to 100 has opened at the West Los Angeles headquarters of Penske Media Corporation<\/a>, Variety\u2018s parent company.<\/p>\n

\n\tThe movie theater is equipped with Dolby<\/a> Atmos and Dolby Vision technologies and is available for premieres, screenings and events.<\/p>\n

\n\tNelson Anderson, SVP of creative, worked closely with the Dolby team. \u201cTheir engineering team has been putting this together for for that immersive sound experience.,\u201d he said. With a 43-speaker system in place, the screening room \u201chas the most channels available, so that when you\u2019re in the theater, you you really do have that 360-degree sound. You\u2019ll actually hear and experience things all around you.\u201d<\/p>\n

\n\tThe Los Angeles-based company RIOS oversaw the interior design of the theater and concession area.<\/p>\n

\n\tJay Penske, chairman and CEO of Penske Media Corporation, said: \u201cThis state-of-the-art theater, with its unparalleled sound and screen quality, allows us to bring stories to life in an immersive way that honors the artistry of filmmakers and a best-in-class experience to the audience. We know this incredible addition will be a valuable asset not only to the PMC portfolio but also to our partners across the industry, and we couldn\u2019t be more excited to share it with the creative community.\u201d<\/p>\n

\n\tAdded Jerry Ruiz, PMC\u2019s senior vice president of operations and finance: \u201cWe\u2019re thrilled to be open and to offer our brands, studios, streamers,and network partners an extraordinary screening venue to showcase their content to the most influential people in the industry right here at PMC\u2019s L.A. headquarters. This theater is the perfect fusion of comfort, design and modern technology.\u201d<\/p>\n

\n\tAnderson also stressed how the new screening room raises the bar for those who live in the West Los Angeles area. \u201cWe wanted to make it so that filmmakers or people that are more West L.A. don\u2019t have to go all the way into Hollywood to have a state-of-the-art experience.\u201d He went on to say, \u201cWith the overall fit and finish of our new office space, we wanted to have the theater reflect the elegance and the the high performance of everything else in the building.\u201d<\/p>\n

\n\tThe space also includes an elegant bar and concession space as well as a third floor amenity deck that can be used as an additional entertaining space for events. The third floor deck can also be used for a pre or post film activation deck experience. <\/p>\n

\n\tBy the numbers:<\/p>\n

\n\tProjection system \u2013 \u2002Christie\/Dolby Digital\/ Model #E3LH
43-speaker Dolby Atmos 7.1 sound system\u00a0
Dolby Vision Laser Cinema Projection
97 seats
Screen size:\u00a0117\u2033\u00a0H\u00a0x\u00a0264\u2033\u00a0W with motorized 4-way masking
Concession area with full bar<\/p>\n

\t\t\t\t\t\t\"\"<\/p>\n

\t\t\t\t\t\t\t\t\tRyan Gobuty<\/p>\n","protected":false},"excerpt":{"rendered":"A new state-of-the-art movie theater that seats up to 100 has opened at the West Los Angeles headquarters…\n","protected":false},"author":2,"featured_media":181730,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[2206,48,52,51,47,50,49,86146],"class_list":["post-181729","post","type-post","status-publish","format-standard","has-post-thumbnail","category-los-angeles","tag-dolby","tag-la","tag-la-headlines","tag-la-news","tag-los-angeles","tag-los-angeles-headlines","tag-los-angeles-news","tag-penske-media-corporation"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=181729"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/181729\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/181730"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=181729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=181729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=181729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}