{"id":202270,"date":"2026-03-03T14:48:10","date_gmt":"2026-03-03T14:48:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/202270\/"},"modified":"2026-03-03T14:48:10","modified_gmt":"2026-03-03T14:48:10","slug":"a-popular-bay-area-coffee-pop-up-is-opening-its-first-location-in-union-square","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/202270\/","title":{"rendered":"A popular Bay Area coffee pop-up is opening its first location in Union Square"},"content":{"rendered":"<p class=\"paragraph-block article-body text-left\">El Salvadoran coffees are generally lesser known in specialty coffee circles, despite the fact that the coffee history of the country is both rich and damning.<\/p>\n<p class=\"paragraph-block article-body text-left\">Introduced by an English colonist in the 19th century, the crop followed a familiar colonial arc. Today, the country\u2019s volcanic growing conditions produce coffees that make El Salvador a distinctive origin for importers.<\/p>\n<p class=\"paragraph-block article-body text-left\">Now, three El Salvadoran Americans are reclaiming and remixing that history. <a href=\"https:\/\/www.paintedleopard.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Painted Leopard (opens in new tab)<\/a>, the Bay Area\u2019s sole El Salvador-only coffee roaster, is opening its first cafe.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">The cafe has opened inside the flagship brick-and-mortar location of luxury consignment brand <a href=\"https:\/\/www.therealreal.com\/sf\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">The RealReal (opens in new tab)<\/a> at 253 Post Street in Union Square, which itself reopened this month after a nearly three-year closure.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">For now, the cafe is open on the weekends, with plans to host a grand opening and expand to seven-day-a-week service in early April. The three owners \u2014 Claudia Campos, Daniel Ortiz, and Octavio Vargas \u2014 say they\u2019re ready to take center stage in San Francisco\u2019s competitive coffee world. \u201cWe saw an opportunity to tell our story in coffee,\u201d Campos says.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">Painted Leopard has sopent most of its life as a roaming pop-up. The company, known for its edgy, social media-friendly designs, first appeared at the Presidio\u2019s Tunnel Tops park, and has since served at Mission District sandwich shop <a href=\"https:\/\/www.doloresdeluxe.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Dolores Deluxe (opens in new tab)<\/a> and journalist-run Oakland hub <a href=\"https:\/\/www.thelocaleconomy.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Local Economy (opens in new tab)<\/a>.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">The cafe isn\u2019t an afterthought in The RealReal\u2019s two-story flagship, which features local art and racks and racks of high fashion. There\u2019s wi-fi for the remote worker perusing designer watches on their lunch, aesthetic plants, and couches and tables throughout. The owners say the new physical space will allow the company to showcase much of what makes it special.<\/p>\n<p class=\"paragraph-block article-body text-left\">Campos said that the limitations of running pop-ups have meant most of their coffees have rarely been available. For instance, Campos and her colleagues believe the <a href=\"https:\/\/www.paintedleopard.com\/product\/cometa\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Cometa (opens in new tab)<\/a> \u2014 a limited-time anaerobic processed coffee \u2014 shines brightest as a pour-over. But their pop-ups have generally featured only espresso drinks.<\/p>\n<p class=\"paragraph-block article-body text-left\">At first, the RealReal menu will also be limited; pour-overs, cold brew, and rotating specialty drinks will land on the menu after the grand opening.\u00a0<\/p>\n<p><img alt=\"Rows of coffee bags with colorful labels in red and blue are arranged neatly on green shelves, with a person in a green cap on the left side.\" loading=\"lazy\" width=\"2400\" height=\"1600\" decoding=\"async\" data-nimg=\"1\" class=\"block lazyloaded\" style=\"color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url(&quot;data:image\/svg+xml;charset=utf-8,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 2400 1600'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'\/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'\/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'\/%3E%3CfeComposite operator='out' in='s'\/%3E%3CfeComposite in2='SourceGraphic'\/%3E%3CfeGaussianBlur stdDeviation='20'\/%3E%3C\/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=='\/%3E%3C\/svg%3E&quot;)\"   src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/03\/1772549290_714_-S3840x2560-FPNG.png\"\/>Source: Courtesy Painted Leopard<\/p>\n<p class=\"paragraph-block article-body text-left\">However, the brown sugar latte, a Painted Leopard favorite, is on offer. That drink includes housemade brown sugar that highlights the brand\u2019s <a href=\"https:\/\/www.paintedleopard.com\/product\/dulzura\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Dulzura beans (opens in new tab)<\/a>, which boast Fuji apple and cacao nib notes.<\/p>\n<p class=\"paragraph-block article-body text-left\">No bites are available just yet, but Campos said pastry partners are on the way. She wants to focus on pairings that highlight the tropical notes of Painted Leopard\u2019s more experimental roasts like the single-origin Abejas, a honey-processed natural coffee. A proper light roast, Vargas described it as carrying notes of tamarind and wine.<\/p>\n<p class=\"paragraph-block article-body text-left\">When The RealReal was planning its reopening, Campos says the brand sought out a San Francisco- and woman-owned coffee company to be part of its return. The re-opening comes at a strange time for Union Square, which is balancing the return of major global brands with an influx of local small businesses.\u00a0\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">Campos\u2019 mom lives in the Osicala region, known for its coffee origin Monte Cacahuatique in Moraz\u00e1n, El Salvador. A cooperative there supplies Painted Leopard with its beans.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">Growing up, Campos and Ortiz \u2014 who are cousins \u2014 would travel to visit family in the area. It wasn\u2019t until 2021 that Campos and Ortiz began brainstorming business plans. They met Vargas along the way. Ge now handles roasting for the business at the East Bay\u2019s roasting facility <a href=\"https:\/\/www.roastwith444.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">444 Collaborative (opens in new tab)<\/a>.\u00a0<\/p>\n<p class=\"paragraph-block article-body text-left\">Campos says she and the team want to keep growing and telling their story. It was at the SF Coffee Festival in November 2023 where Painted Leopard formally launched, and Campos says that\u2019s really been the only venue to showcase all their coffees.<\/p>\n<p class=\"paragraph-block article-body text-left\">This new cafe is set to give the trio a brick-and-mortar stage for Painted Leopard\u2019s second act. \u201cWe truly want to help the farmers, as they put a lot of work in,\u201d Campos says. \u201cWe really envision ourselves as a centeal hub for all coffees from El Salvador.\u201d<\/p>\n<p class=\"paragraph-block article-body text-left\"><a href=\"https:\/\/www.paintedleopard.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Painted Leopard (opens in new tab)<\/a> will open 8 a.m. to 4 p.m. Saturday and Sunday before expanding operations to seven days a week.<\/p>\n","protected":false},"excerpt":{"rendered":"El Salvadoran coffees are generally lesser known in specialty coffee circles, despite the fact that the coffee history&hellip;\n","protected":false},"author":2,"featured_media":202271,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[27769,16221,101,103,102,104,106,105,5995],"class_list":{"0":"post-202270","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-san-francisco","8":"tag-cafes","9":"tag-coffee","10":"tag-san-francisco","11":"tag-san-francisco-headlines","12":"tag-san-francisco-news","13":"tag-sf","14":"tag-sf-headlines","15":"tag-sf-news","16":"tag-union-square"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/202270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=202270"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/202270\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/202271"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=202270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=202270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=202270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}