{"id":284148,"date":"2026-04-24T18:27:14","date_gmt":"2026-04-24T18:27:14","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/284148\/"},"modified":"2026-04-24T18:27:14","modified_gmt":"2026-04-24T18:27:14","slug":"channel-24-launches-studio-24-vip-lounge-experience","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/284148\/","title":{"rendered":"Channel 24 launches Studio 24 VIP lounge experience"},"content":{"rendered":"

One year ago, midtown concert hall Channel 24 opened its doors<\/a> with a performance by country artist Tucker Wetmore. On April 24, exactly one year later, the venue expands its offerings with an exclusive, limited-access VIP lounge experience, cheekily named Studio 24.<\/p>\n

Lounge access can be purchased as an upgrade on a per-ticket basis starting with the April 29 show of electronic duo Bob Moses and alt-pop trio Cannons<\/a>.<\/p>\n

\u201cIt\u2019s pretty cool. You get a separate entrance; you\u2019re not in line with everybody else. You get to come in 30 minutes before doors open. There\u2019s private bathrooms and a complimentary coat check,\u201d said marketing director Liz Liles-Brown. \u201cThese big monitors have a live show feed the entire time, so you\u2019ll never miss anything. And then the coolest thing is, you get to, kind of go backstage and go to this private viewing section that\u2019s reserved only for Studio 24 ticket holders.\u201d<\/p>\n

\"Concert Concert images line the walls at Studio 24, a new VIP section at music venue Channel 24, in Sacramento on Tuesday, April 21, 2026. HANNAH RUHOFF hruhoff@sacbee.com <\/p>\n

The enhanced experience is meant to add an elite touch for showgoers, as most shows at Channel 24 are general admission.<\/p>\n

Guests in the VIP lounge will also have access to bespoke cocktails and improved wine and beer selections, served in real glassware, and nightly appetizers furnished by local restaurants.<\/p>\n

Lauren Holland, the venue\u2019s bar manager, has crafted the drink menus for the space, which will feature a couple inaugural cocktails.<\/p>\n

\u201cOne\u2019s the All Pulp, No Fiction. It\u2019s a whiskey blood orange sour. The other is a pineapple Negroni, made with pineapple-infused Campari and served on a big cube,\u201d she said.<\/p>\n

\"Lauren Lauren Holland prepares All Pulp, No Fiction, a cocktail served at Studio 24, a new VIP section at music venue Channel 24, in Sacramento on Tuesday, April 21, 2026. HANNAH RUHOFF hruhoff@sacbee.com <\/p>\n

Sours are classically shaken with egg whites to give them a foamy top. For food safety reasons, Holland will be using a product called Fee Foam, which is a vegan, shelf-stable liquid that achieves the same effect.<\/p>\n

For beer and wine, Holland is looking to narrow the focus to more local makers \u2014 to the best of her ability \u2014 working with distributors to hone the selections.<\/p>\n

Wine options include a chardonnay and a pinot noir from La Follette and a cabernet sauvignon from Komomo. Both are produced in Healdsburg.<\/p>\n

Beer will also be more locally sourced, and with more elevated options.<\/p>\n

\"The The All Pulp, No Fiction, served at Studio 24, a new VIP section at music venue Channel 24, in Sacramento on Tuesday, April 21, 2026. HANNAH RUHOFF hruhoff@sacbee.com <\/p>\n

\u201cOut there (on the floor) we have Coors, Modelo, things like that, that you can get pretty much anywhere. But we really wanted to focus on this being Sacramento here,\u201d she said.<\/p>\n

\u201cWe have East Brother, we have Almanac West Coast IPA, which is just a little bit to the coast, the Sincere cider,\u201d she said. All are producers from the Bay Area, but she wants to rein in the radius.<\/p>\n

\u201cI\u2019ve been talking with Berryessa about getting their beer in here, and I definitely want to make it very, very Sacramento-based. But this is just a jumping off point,\u201d she said.<\/p>\n

The space was created intentionally with the original build out, but the management wanted to take the time to give it the attention it deserved.<\/p>\n

\"The The bar and lounge area at Studio 24, a new VIP section at music venue Channel 24, in Sacramento on Tuesday, April 21, 2026. HANNAH RUHOFF hruhoff@sacbee.com <\/p>\n

Positioned on the second floor, the lounge abuts a hallway that connects to the mezzanine level of the concert hall. A front-row section closest to the stage will be cordoned off for VIP guests for most shows.<\/p>\n

According to Jon Gunton, general manager, the opening of the VIP lounge is the crown jewel of the venue.<\/p>\n

\u201cOne of our things is we always want to improve. We don\u2019t want to be stagnant. So we\u2019re always trying to work on new projects to bump up the game of the venue. So VIP was a big one,\u201d he said. \u201cThat was sort of the last step of the construction phase that began this whole thing.\u201d<\/p>\n

\"The The view from the VIP section, now dubbed Studio 24, at Channel 24 in Sacramento on Tuesday, April 21, 2026. HANNAH RUHOFF hruhoff@sacbee.com
\n Related Stories from Sacramento Bee<\/p>\n


\n \"Profile
\n <\/a><\/p>\n

Sean Timberlake<\/a><\/p>\n

The Sacramento Bee<\/p>\n

Sean Timberlake is the food and dining reporter for The Sacramento Bee. He has been writing professionally for nearly 30 years, and about food for 20. A variety of well-known outlets have published his work, including Food Network, Cooking Channel, CNN, Sunset Magazine and SF Weekly.\u00a0\n <\/p>\n","protected":false},"excerpt":{"rendered":"One year ago, midtown concert hall Channel 24 opened its doors with a performance by country artist Tucker…\n","protected":false},"author":2,"featured_media":284149,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[121,123,122],"class_list":["post-284148","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sacramento","tag-sacramento","tag-sacramento-headlines","tag-sacramento-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/284148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=284148"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/284148\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/284149"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=284148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=284148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=284148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}