BAKERSFIELD, Calif. (KERO) \u2014 Mother’s Day is one of the biggest days for flower sales, but this year many shoppers are spending more due to inflation and rising gas prices.<\/p>\n
Linda Rodriguez has been selling flowers at the corner of California and Chester avenues every Mother’s Day for the past 7 years. This year, she says she had no choice but to raise her prices.<\/p>\n
The cost of longer-stemmed roses \u2014 including those measured at 60 centimeters \u2014 has jumped significantly.<\/p>\n
“The 60cm we got it for 45 to 50 dollars and that’s for 2 dozen of roses,” Rodriguez said.<\/p>\n
According to financial research firm Investors Observer, a flower bouquet that cost about $40 in 2020 now costs nearly $53 \u2014 a 32.5 percent increase.<\/p>\n
Rodriguez says she travels to the Los Angeles Flower District three days early to find good deals, but even that has not been enough to avoid raising her prices.<\/p>\n
“Last year we were selling them for $35 and now we really have to sell them between 40-45 dollars because of everything we’ve invested in,” Rodriguez said.<\/p>\n
“Gasoline, what we eat, and parking… All of that is expensive,” Rodriguez said.<\/p>\n
Rodriguez says her clients have been understanding about the increases.<\/p>\n
“They’re understandable, they have told us, ‘ohhh its more expensive than last year’ and they do say ‘it’s because everything has gone up,'” Rodriguez said.<\/p>\n
Shopper Anita Certuche says rising flower prices sometimes make her not even want to buy them.<\/p>\n
“Give us a reasonable price. We’re all hard working citizens, and you know, some of us can’t afford it,” Certuche said.<\/p>\n
Certuche says she is shopping around and comparing prices across multiple vendors because she needs to buy flowers for several people on a tight budget.<\/p>\n
“Somewhere else, somewhere else. You have to go look and see which is the best prices to, you know, reasonable, you know, for me, I got to buy for, like, 4 or 5 and I have to do a budget,” Certuche said.<\/p>\n
Rodriguez says one thing that has helped her business this year is timing \u2014 May 10th is also Mother’s Day in Mexico.<\/p>\n
This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.<\/p>\n
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