Roberti also emphasized the importance of unity within the livestock industry as outside pressures continue mounting.<\/p>\n
\u201cThere\u2019s enough people out there that want to see us go out of business,\u201d he said. \u201cWe\u2019ve got to figure out a way to get along so we can keep that next generation involved.\u201d<\/p>\n
He believes producers also need to do a better job telling agriculture\u2019s story directly to consumers.<\/p>\n
\u201cWe\u2019re producing this very good, safe product,\u201d Roberti said. \u201cBut sometimes we don\u2019t tell our story very well.\u201d<\/p>\n
According to Roberti, ranchers must continue engaging with people outside agriculture to help correct misconceptions about livestock production and land stewardship.<\/p>\n
\u201cWe\u2019ve got to meet with some people we don\u2019t like maybe, to show them that we\u2019re not the bad guys in this business,\u201d he said. \u201cWe\u2019re actually the good guys taking care of the land and doing things right.\u201d<\/p>\n
The Reno summit marks the first of four Common Ground Coalition regional meetings scheduled across the country this year, with additional events planned for Omaha, Nashville, and Fort Worth as the coalition continues building producer-led conversations about the future of the livestock industry.<\/p>\n
Source: Western Ag Network<\/p>\n","protected":false},"excerpt":{"rendered":"Roberti also emphasized the importance of unity within the livestock industry as outside pressures continue mounting. \u201cThere\u2019s enough…\n","protected":false},"author":2,"featured_media":329510,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[7,9,8],"class_list":["post-329509","post","type-post","status-publish","format-standard","has-post-thumbnail","category-california","tag-california","tag-california-headlines","tag-california-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/329509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=329509"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/329509\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/329510"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=329509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=329509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=329509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}