{"id":407264,"date":"2026-07-22T00:12:10","date_gmt":"2026-07-22T00:12:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/407264\/"},"modified":"2026-07-22T00:12:10","modified_gmt":"2026-07-22T00:12:10","slug":"lyons-magnus-timeline-from-a-fresno-family-to-a-1b-sale","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/407264\/","title":{"rendered":"Lyons Magnus timeline: From a Fresno family to a $1B sale"},"content":{"rendered":"\n<p>\t\t\t\t\t\t<img width=\"1140\" height=\"638\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/07\/lyons-bottles.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"spirits bottles\" decoding=\"async\" fetchpriority=\"high\"  \/>\t\t\t\t\t\t<\/p>\n<p class=\"attach_desc\">Lyons saw renewed emphasis in its wine and spirits portfolio in 1933 with the repreal of Prohibition. Lyons Magnus image<\/p>\n<p>The sale of <a href=\"https:\/\/thebusinessjournal.com\/lyons-magnus-truelink-acquisition\/\" target=\"_blank\" rel=\"noopener nofollow\">Lyons Magnus to Truelink Capital<\/a>\u00a0caps nearly a decade of private equity ownership and closes a chapter that began when a Fresno-area farming family bought the company in 1971. Its roots run deeper still \u2014 to a <a href=\"https:\/\/www.lyonsmagnus.com\/our-heritage\" target=\"_blank\" rel=\"noopener nofollow\">Gold Rush-era merchandising business founded in <\/a>1852. Here\u2019s how the 174-year-old company arrived at a reported $1 billion deal.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">1852 \u2014 Ernest G. Lyons and his father establish a merchandising operation during the California Gold Rush, founding E.G. Lyons &amp; Co., a San Francisco-based business, according to the company.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">1929 \u2014 E.G. Lyons &amp; Raas Co. merges with Magnus Fruit Products, another producer of glace fruits, syrups and root beer. The combined company is named Lyons Magnus Inc.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">1971 \u2014 Fresno-area farmers Earl and Bob Smittcamp, operators of Wawona Ranch and Wawona Frozen Foods, acquire Lyons Magnus from Consolidated Foods and begin moving the company toward value-added manufacturing.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">1989 \u2014 Lyons Magnus builds a new manufacturing facility and corporate headquarters in Fresno.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">2014 \u2014 Earl Smittcamp, patriarch of the Smittcamp farming and food family, dies. Son Bob Smittcamp serves as chairman and CEO of Lyons Magnus.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">May 2017 \u2014 Paine Schwartz Partners makes an equity investment in Wawona Packing Co., the Smittcamp peach farming and packing operation, as part of its $893 million \u201cFood Chain Fund IV.\u201d (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/venture-capital-firm-invests-big-wawona-packing\/\" rel=\"nofollow noopener\" target=\"_blank\">Venture capital firm invests big in Wawona Packing<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">November 2017 \u2014 Paine Schwartz takes a stake in Lyons Magnus, buying the company from the Smittcamp family. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/new-york-equity-firm-doubles-smittcamps-lyons-deal\/\" rel=\"nofollow noopener\" target=\"_blank\">Equity firm doubles down on Smittcamps with Lyons deal<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">April 2018 \u2014 Bob Smittcamp steps down as Lyons Magnus CEO after more than 40 years, staying on as chairman. Former Campbell Soup executive Ed Carolan is named CEO. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/robert-smittcamp-step-lyons-magnus-ceo\/\" rel=\"nofollow noopener\" target=\"_blank\">Robert Smittcamp to step down as Lyons Magnus CEO<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">2019 \u2014 Lyons Magnus acquires Wisconsin-based TRU Aseptics, entering the aseptic-products market. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/fresnos-lyons-magnus-completes-out-of-state-acquisition\/\" rel=\"nofollow noopener\" target=\"_blank\">Fresno\u2019s Lyons Magnus completes out-of-state acquisition<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">2019 \u2014 Paine Schwartz merges Wawona Packing and Gerawan Farming to form Prima Wawona, the nation\u2019s largest stone fruit producer.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">2020 \u2014 Grower Dan Gerawan is ousted as Prima Wawona CEO.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">October 2023 \u2014 Prima Wawona files for Chapter 11 bankruptcy protection. Dan Gerawan sues Paine Schwartz, alleging it deliberately sank his former company. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/prima-wawona-files-for-bankruptcy-protection-8000-person-seasonal-workforce\/\" rel=\"nofollow noopener\" target=\"_blank\">Prima Wawona files for bankruptcy protection<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">January 2024 \u2014 Bankrupt Prima Wawona warns more than 5,400 jobs are on the line. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/bankrupt-prima-wawona-warns-5400-jobs-on-the-line\/\" rel=\"nofollow noopener\" target=\"_blank\">Bankrupt Prima Wawona warns 5,400 jobs on the line<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">2024 \u2014 Schreiber Foods buys the TRU Aseptics business from Lyons Magnus for $20.4 million, according to public records reported by the Beloit Daily News.<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">October 2024 \u2014 Lyons Magnus acquires Hormel Health Labs from Hormel Foods Corp., establishing Lyons Health Labs in Fresno. Jim Davis is CEO. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/lyons-magnus-in-fresno-acquires-division-of-hormel-foods-corp\/\" rel=\"nofollow noopener\" target=\"_blank\">Lyons Magnus in Fresno acquires division of Hormel Foods Corp.<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">April 2025 \u2014 G2 Commercial Complex, a local business, acquires the former Prima Wawona cold storage facility in Reedley. (<a class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"https:\/\/thebusinessjournal.com\/new-beginnings-for-reedley-plant-local-business-takes-over-prima-wawona-site\/\" rel=\"nofollow noopener\" target=\"_blank\">New beginnings for Reedley plant: Local business takes over Prima Wawona site<\/a>)<\/p>\n<p class=\"font-claude-response-body break-words whitespace-normal\" dir=\"auto\">July 20, 2026 \u2014 Truelink Capital completes its acquisition of Lyons Magnus from Paine Schwartz. The Wall Street Journal reports the deal is valued at roughly $1 billion including debt.<\/p>\n<p>\t\t\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Lyons saw renewed emphasis in its wine and spirits portfolio in 1933 with the repreal of Prohibition. Lyons&hellip;\n","protected":false},"author":2,"featured_media":407265,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[104213,163158,112,78745,114,113,163160,163161,163324,3105,163325,37669,163163],"class_list":["post-407264","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fresno","tag-central-valley-agriculture","tag-food-manufacturing","tag-fresno","tag-fresno-business","tag-fresno-headlines","tag-fresno-news","tag-lyons-magnus","tag-paine-schwartz-partners","tag-prima-wawona","tag-private-equity","tag-smittcamp-family","tag-timeline","tag-truelink-capital"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/407264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=407264"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/407264\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/407265"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=407264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=407264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=407264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}