{"id":462815,"date":"2026-09-13T21:06:15","date_gmt":"2026-09-13T21:06:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/462815\/"},"modified":"2026-09-13T21:06:15","modified_gmt":"2026-09-13T21:06:15","slug":"lemon-grove-mayor-alysson-snow-tapped-to-head-countys-new-consumer-protection-unit","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/462815\/","title":{"rendered":"Lemon Grove Mayor Alysson Snow tapped to head county\u2019s new consumer protection unit"},"content":{"rendered":"<p>Lemon Grove Mayor Alysson Snow has been chosen to lead San Diego County\u2019s newly created Consumer Fairness and Public Protection Unit, a specialized team that will litigate against scammers and predatory businesses across the region.<\/p>\n<p>\u201cMy own family\u2019s experience helped inform my legal path, and I really want to help make sure that working class people can make it during tough economic times,\u201d Snow, 48, said. \u201cI\u2019ve been doing this a long time, it is my passion.\u201d\u00a0<\/p>\n<p>The new consumer watchdog unit, which gives the county additional power to sue companies in civil court, was <a href=\"https:\/\/www.sandiegouniontribune.com\/2025\/12\/27\/how-san-diego-county-could-soon-crack-down-on-polluters-landlords-and-insurers\/\" rel=\"nofollow noopener\" target=\"_blank\">proposed<\/a> by Supervisor Terra Lawson-Remer, who said there is a countywide need for stronger consumer protections against scams, hidden fees, unsafe products and pollution.<\/p>\n<p>In March, the Board of Supervisors created the unit on a bipartisan vote, with Republican Supervisor Joel Anderson joining the three Democrats. Supervisor Jim Desmond, a Republican, voted against the proposal.<\/p>\n<p>Recruitment for the position was open for two months and included broad outreach to over 100 organizations, according to a county spokesperson.<\/p>\n<p>Seventeen candidates applied for the role and five were interviewed. Ultimately, Snow was selected to lead the unit, which will eventually have up to 30 full-time employees.<\/p>\n<p>Named Consumer Advocate of the Year by Consumer Attorneys of San Diego in 2019, Snow brings over 20 years of experience in consumer protection and affirmative litigation. Aside from her role as mayor of Lemon Grove, she was most recently a professor in practice at the University of San Diego School of Law, where she created and directed the Housing Rights Legal Clinic and pursued consumer protection and housing enforcement cases.<\/p>\n<p>\u201cIf I had a magic wand and could create the perfect job for my lawyer life, this would be it,\u201d Snow said.<\/p>\n<p>The consumer protection unit will use California\u2019s Unfair Competition Law to take legal action against bad businesses \u2014 a power that was previously granted to just the San Diego District Attorney and the Attorney General.<\/p>\n<p>Lawson-Remer\u2019s push for the unit prompted a <a href=\"https:\/\/www.sandiegouniontribune.com\/2026\/01\/12\/i-dont-think-this-is-the-right-thing-to-do-supervisors-bid-for-new-consumer-protection-unit-prompts-turf-war-with-da\/\" rel=\"nofollow noopener\" target=\"_blank\">turf war<\/a> with District Attorney Summer Stephan, who said the proposal was duplicative of the work done by her office\u2019s own consumer protection team, called the Economic Crimes and Consumer Protection division.<\/p>\n<p>The county\u2019s new unit is <a href=\"https:\/\/www.sandiegouniontribune.com\/2026\/03\/24\/over-das-objections-county-supervisors-ok-new-office-to-pursue-consumer-protection-lawsuits\/\" rel=\"nofollow noopener\" target=\"_blank\">funded<\/a> by millions of dollars in settlements and judgments the district attorney\u2019s division has won in court, which Stephan also disagreed with. That money is reserved in a fund, worth over $224 million, that can only be spent on consumer protection efforts, such as staffing for the district attorney\u2019s team.<\/p>\n<p>Similar units in county counsel\u2019s offices coexist \u2014 and collaborate with \u2014 district attorney\u2019s offices in three other counties in California. But Stephan argued the rollout of the plan would not spur collaboration between the groups, noting it \u201cwas not built bringing the real expertise to the table.\u201d<\/p>\n<p>Snow dismissed concerns about redundant efforts, noting there is \u201cmore than enough work to go around.\u201d<\/p>\n<p>The supervisors\u2019 approval included direction that the county\u2019s unit work with the district attorney to coordinate efforts, which Snow said is an important component of her team\u2019s effort \u2014 and her role as their supervisor.<\/p>\n<p>Whether or not the two offices can work collaboratively is still unclear. The county\u2019s budget for this year included eight positions for the first year, including Snow\u2019s role, and hiring is still ongoing, according to a county spokesperson.<\/p>\n<p>Lawson-Remer originally proposed a 20-person team, comparable in size to the district attorney\u2019s division. But county leaders authorized up to 30 full-time employees for the county\u2019s unit, and Snow said she plans to build a fully-staffed office.<\/p>\n<p>She said her top priorities will be targeting the Tijuana sewer crisis by going after polluters, social media platforms that target children and ghost gun manufacturers. Ultimately, her team\u2019s efforts will be guided by the supervisors, she noted.<\/p>\n<p>Reflecting on her dual roles as a city mayor and new lead county position, Snow said she was confident that she could keep the job duties balanced and separate.<\/p>\n<p>Snow will report to county Counsel Damon Brown. Her annual salary will be $311,210, according to the county.<\/p>\n","protected":false},"excerpt":{"rendered":"Lemon Grove Mayor Alysson Snow has been chosen to lead San Diego County\u2019s newly created Consumer Fairness and&hellip;\n","protected":false},"author":2,"featured_media":462816,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[7,138,3053,181,6503,23,205,100,3054,13,74,84,76,75,3055,1696],"class_list":["post-462815","post","type-post","status-publish","format-standard","has-post-thumbnail","category-san-diego","tag-california","tag-crime-and-public-safety","tag-east-county","tag-latest-headlines","tag-lemon-grove","tag-local-news","tag-local-politics","tag-news","tag-north-county","tag-politics","tag-san-diego","tag-san-diego-county","tag-san-diego-headlines","tag-san-diego-news","tag-south-county","tag-top-stories-sdut"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/462815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=462815"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/462815\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/462816"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=462815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=462815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=462815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}