The San Jose Sharks\u2019 new home helmet sponsor is a hometown company.<\/p>\n
Silicon Valley-based fintech company Aven, per the team press release, \u201cwill become the\u202fteam\u2019s Official Home Equity Credit Card Partner\u202fthrough the 2028-29 NHL season.\u201d<\/p>\n
Aven\u2019s logo will appear on San Jose Sharks\u2019 home helmets starting in 2026-27.<\/p>\n
\u201cThe Sharks are our home team, and their fans are our neighbors: homeowners in a community that has given us our start,\u201d Sadi Khan, co-founder and CEO of Aven, said. \u201cWe built Aven in Silicon Valley, and we\u2019re proud to support the team and the community we call home at the start of an exciting era for the franchise.\u201d<\/p>\n
This partnership also extends to branding across SAP Center, Sharks Ice\u202fat\u202fSan Jose, digital and broadcast platforms,\u202fand Sharks Foundation.<\/p>\n
Both the San Jose Sharks and Aven are clearly excited about the future.<\/p>\n
The Sharks, led by young superstar Macklin Celebrini, have legitimate hopes to return to the playoff picture for the first time since 2019.<\/p>\n
Aven is the \u201cfirst credit card backed by home equity\u201d. Per the company website, \u201cAven\u2019s mission is to deliver the lowest-cost and most transparent access to capital at scale. By giving people credit for what they own, we\u2019ve saved our customers millions \u2014 and we\u2019re just getting started.\u201d<\/p>\n
With that in mind, \u201cWe Back the Future\u201d is the theme of the Sharks and Aven\u2019s joint creative campaign.<\/p>\n
The San Jose Sharks last had a home helmet sponsor, SAP, during the 2020-21 campaign. Since 2021-22, SAP has sponsored the team\u2019s road helmets and will continue to do this season.<\/p>\n","protected":false},"excerpt":{"rendered":"The San Jose Sharks\u2019 new home helmet sponsor is a hometown company. Silicon Valley-based fintech company Aven, per…\n","protected":false},"author":2,"featured_media":463701,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[182608,5904,57287,182609,88,90,89,98,814,89882],"class_list":["post-463700","post","type-post","status-publish","format-standard","has-post-thumbnail","category-san-jose","tag-aven","tag-credit-card","tag-helmet","tag-sadi-khan","tag-san-jose","tag-san-jose-headlines","tag-san-jose-news","tag-san-jose-sharks","tag-sap","tag-sponsor"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/463700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=463700"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/463700\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/463701"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=463700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=463700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=463700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}