{"id":468943,"date":"2026-09-19T09:52:21","date_gmt":"2026-09-19T09:52:21","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/468943\/"},"modified":"2026-09-19T09:52:21","modified_gmt":"2026-09-19T09:52:21","slug":"vidcon-is-leaving-anaheim-to-become-a-cannes-lions-offshoot","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/468943\/","title":{"rendered":"VidCon is leaving Anaheim to become a Cannes Lions offshoot"},"content":{"rendered":"\n

Since 2012,\u00a0VidCon\u00a0has been an (almost<\/a>) annual summertime fixture at the\u00a0Anaheim Convention Center\u00a0in Orange County. But that\u2019s about to change.<\/p>\n

Informa, the owner of the eminent creator convention, is taking VidCon out of Anaheim. Going forward, VidCon will be linked up with another Informa property: The\u00a0Cannes Lions International Festival of Creativity.<\/p>\n

To acknowledge the growing impact of creators within the worlds of advertising and marketing, Informa is establishing an event series called\u00a0VidCon x Lions Creators. In the United States, VidCon x Lions Creators will be associated with the Insight to Impact Festival, which will debut in Denver in October 2026 before heading to Nashville in 2027.<\/p>\n

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So if you associate VidCon with California sunshine, impromptu trips to Disneyland, and late nights at the Harbor Blvd. Denny\u2019s (a Tubefilter tradition), then buckle up. The creator industry\u2019s premier get-together is about to look a lot different.<\/p>\n

Informa, a media and events company based in London, promised significant changes for VidCon when it bought the property from Paramount Global<\/a> in 2024. \u201cWe have a lot of big, exciting things that we have planned,\u201d said Informa exec Aman Gupta<\/a> shortly after the deal closed.<\/p>\n

As Informa searched for pieces of its portfolio to pair with VidCon, it set its sights on Cannes Lions. The French Riviera gathering has, in recent years, welcomed more creator economy attendees alongside the usual complement of agencies and brands. At first, creator activations at Cannes Lions were limited to a handful of contests<\/a><\/p>\n

and networking<\/a> events, but there is now an entire Cannes Lions track<\/a> dedicated to the booming creator industry. <\/p>\n

Welcoming creators into the ad world is great, but scheduling conflicts are not. Both Cannes Lions and VidCon have traditionally occurred in June, so Informa was competing against itself to attract attendees and book speakers.<\/p>\n

The union of VidCon and Cannes Lions will eliminate needless competition while aiding the latter event\u2019s growth as a creator conference. \u201cFor 15 years, VidCon has been the heartbeat of the creator community\u2014the place where emerging and established creators, fans, brands, and industry leaders come together to celebrate digital culture in real life,\u201d said VidCon VP and Business Lead\u00a0Sarah Tortoreti\u00a0in a statement<\/a>. \u201cJoining LIONS allows us to amplify that mission on a global scale.\u201d<\/p>\n

While some of us will miss our post-VidCon Denny\u2019s breakfasts, the move out of Anaheim bodes well for the event\u2019s long-term progress. If you want to see what the future of VidCon looks like, you can snag a pass<\/a> for the upcoming Insight to Impact Festival.<\/p>\n

Subscribe to updates Unsubscribe from updates <\/p>\n","protected":false},"excerpt":{"rendered":"Since 2012,\u00a0VidCon\u00a0has been an (almost) annual summertime fixture at the\u00a0Anaheim Convention Center\u00a0in Orange County. But that\u2019s about to…\n","protected":false},"author":2,"featured_media":468944,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[163,165,164,183469,49355,184614,49356,49357],"class_list":["post-468943","post","type-post","status-publish","format-standard","has-post-thumbnail","category-anaheim","tag-anaheim","tag-anaheim-headlines","tag-anaheim-news","tag-cannes-lions","tag-homepage-feature","tag-informa","tag-vidcon","tag-vidcon-anaheim"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/468943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=468943"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/468943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/468944"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=468943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=468943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=468943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}