{"id":474180,"date":"2026-09-24T12:56:06","date_gmt":"2026-09-24T12:56:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/474180\/"},"modified":"2026-09-24T12:56:06","modified_gmt":"2026-09-24T12:56:06","slug":"the-standard-acquires-marin-lately-and-launches-san-francisco-currently","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/474180\/","title":{"rendered":"The Standard acquires Marin Lately and launches San Francisco Currently"},"content":{"rendered":"<p>Published Sep. 24, 2026at5:00am<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">The Standard has acquired Marin Lately, the satirical site that built a loyal following by skewering life north of the Golden Gate. Today it relaunches as San Francisco Currently, at <a href=\"http:\/\/www.sfcurrently.com\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">www.sfcurrently.com (opens in new tab)<\/a> with a bigger beat: the whole Bay Area.<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">San Francisco deserves great journalism and, we think, to be able to laugh at itself. Think The Onion for a city where people are trying to live forever while predicting the end of humanity.\u00a0<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">Patrick Heij, Marin Lately\u2019s creator, is joining The Standard full time to lead Currently. He\u2019ll work with The Standard\u2019s editorial team as he expands the site\u2019s scope.<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">Currently will live on its own website, with a clear separation between its satire and The Standard\u2019s news coverage, and all Marin Lately subscribers will get access to Currently from today forward.\u00a0 Readers of The Standard will continue to get our great reporting. Readers of Currently will be in on the joke. Over time, The Standard will explore how to integrate with Currently more closely to give readers easy access to both big scoops and hard laughs.<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">Marin Lately understands something essential about local humor: You have to know a place really well to make fun of it properly. Heij, who was born and raised in San Francisco and whose San Francisco childhood was, at times, the feature of his mom\u2019s longtime Chronicle column, knows that as well as anyone.\u00a0<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">We\u2019ll now bring that sensibility to more of the Bay Area: its ambition, its contradictions, and its exquisite self-seriousness. There is, to put it mildly, plenty of material.<\/p>\n<p class=\"paragraph-block break-words article-body text-left\">We look forward to welcoming you to Currently for a good laugh.<\/p>\n","protected":false},"excerpt":{"rendered":"Published Sep. 24, 2026at5:00am The Standard has acquired Marin Lately, the satirical site that built a loyal following&hellip;\n","protected":false},"author":2,"featured_media":474181,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[2241,992,101,103,102,104,106,105],"class_list":["post-474180","post","type-post","status-publish","format-standard","has-post-thumbnail","category-san-francisco","tag-comedy","tag-marin-county","tag-san-francisco","tag-san-francisco-headlines","tag-san-francisco-news","tag-sf","tag-sf-headlines","tag-sf-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/474180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=474180"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/474180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/474181"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=474180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=474180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=474180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}